by Rachel Serpa February 9, 2016 Follow @gigyaFebruary 9, 2016 With the invalidation of the EU-US Safe Harbor agreement in October 2015, privacy compliance has been top of mind for businesses and consumers alike. Focus on privacy can only be expected to intensify with constantly evolving policies being put into place by various lawmakers, social … Continue reading The Cost of Non-Compliance: Putting a Price on Privacy
by Peter Harling November 9, 2015 Follow @netitudeNovember 9, 2015 It’s modern times people, it’s no longer ‘shameful’ or ‘dirty’ to Google yourself. Everyone does it, they’re just afraid of what society will think if they admit it. Anyone who works in a ‘service’ industry, restaurants or hotels for example, will, or damn well should, … Continue reading Putting Yourself Out There
Amanda LoewySeptember 3, 2015 Blogs are like opinions — nowadays, it seems like everyone has one. College study abroad students, aspiring fashionistas, and even mothers of my friends are all people I have recently encountered who have assumed the mantle of “the blogger.” So, say you have a blog, but you want to take it … Continue reading Putting Your Blog to Work: 4 Milestones to Hit Before Trying to Turn Your Blog into Your Business
Jessica MehringAugust 20, 2015 When it comes to content marketing, technology companies and technical service companies often struggle with two things: They don’t blog at all because they don’t think it’s effective. Their more technical employees and partners do the writing…and it’s not effective. A blog can be a very effective marketing tool for any … Continue reading How To Blog About Technology – Without Putting Your Audience To Sleep
Personal Branding BlogJuly 22, 2015 It’s summer time. Time for vacations. Time for the inevitable Out of Office message. Who still uses Out of Office messages? It should come as not surprise, even to millennials, that there are still a lot of people that use email. Yes, there is a trend towards text messaging, instagram … Continue reading Putting Your Out Of Office Message To Work
Jason WarnockMarch 6, 2015 Mom always said to put your best face forward. When you were younger, that meant tucking in your shirt and washing your hands. In the hyper-competitive emailing marketing environment, mom’s advice still rings true. Consumers are becoming increasingly more selective about the emails that they open. Many emails are tossed directly … Continue reading Putting Your Best Face Forward: Quick Strategies for Email Marketers
Tom BuchheimMarch 2, 2015 Here’s a primer for #q1SFE15: The second annual Sports Fan Engagement Forum is March 2-3 in Kansas City. Whenever I get the chance talk with others about social media, I strongly suggest — sometimes I even preach — that social media professionals should put the fan, customer, reader — first. It’s … Continue reading The Sports And Social Media Strategy Of Putting The Fan First
Casey MulqueenFebruary 3, 2015 In 2014, when the Seahawks claimed their first Super Bowl win in history, many wondered what the secret was behind their newfound success. Coach Pete Carroll credits mindfulness training for his team’s resiliency – their ability to press forward in the face of defeat. Now, one year later, they will be … Continue reading Putting the Seahawks’ Resilience Training to the Test
João-Pierre S. Ruth New York-based Taykey says its software is evolving from being used like an ad network into a tool for broader marketing strategies. Taykey tries to help marketers sort out how best to reach an audience whose attention is increasingly diffuse. CEO and founder Amit Avner says since its inception, his company has … Continue reading Taykey Putting $15M Round Towards New Online Marketing Software
Barcelona’s Hidden City Tours is a social enterprise that is changing lives one tourist attraction at a time. By Ayana Byrd When Lisa Grace was on maternity leave from her marketing job in Barcelona, her employer fired her. The British expat could have returned home to take advantage of the more woman-friendly employment laws … Continue reading This Company Is Putting The Homeless To Work–As Tour Guides
