Tag Archives: Programs

Best Affiliate Marketing Programs : Highest Paying Affiliate Marketing Platforms 2022

Aneeca Younas Last updated: 11 March 2022 Affiliate marketing is on the rise, now more than ever. And, with that said, this lucrative marketing strategy is also becoming more and more saturated. With so many companies committing to online marketing and digital advertising, there’s a wide array of affiliate programs out there to choose from. … Continue reading Best Affiliate Marketing Programs : Highest Paying Affiliate Marketing Platforms 2022

Creating Dynamic Loyalty Programs That Inspire Passion

Creating Dynamic Loyalty Programs That Inspire Passion by Scott Weller , January 14, 2022 Buy three coffees, get one free! 20% off on Tuesdays! Marketers too often rely on transactional offers alone, underestimating the value that loyalty programs can provide. While the transactional strategy can convert top-of-funnel sales near term, it doesn’t inspire long-term customer … Continue reading Creating Dynamic Loyalty Programs That Inspire Passion

How Shoppers Pick Personal Growth Programs

How Shoppers Pick Personal Growth Programs by Rebecca Brooks , Columnist, October 22, 2021 Since 2020 began, we’ve all been forced to adapt. We were curious to see how shoppers were adapting to new realities, specifically as many sought new avenues to self-improvement. A nationwide survey into shopper behavior included questions about self-improvement subscriptions among … Continue reading How Shoppers Pick Personal Growth Programs

How ESG Programs Can Combat the Great Resignation

Susan Hunt September 28, 2021 WeSpire has compelling research that shows that embracing a strong Environmental, Social, Governance (ESG) strategy is one critical way to combat the great resignation, by keeping the employees you have. In our State of Employee Engagement research published earlier this year, 93% of employees who said that their company was … Continue reading How ESG Programs Can Combat the Great Resignation

Consumer Expectations Are Changing Rapidly — Developing Insurance Affinity Partner Programs Will Help You Keep Up

Ann Dieleman June 6, 2021 All industries — especially insurance — are facing significant transformation. Customer expectations are changing rapidly, and Millennial and Generation Z consumers are not satisfied with traditional insurance processes or products. They are demanding a connected, multichannel customer experience that provides convenience, accessibility, and personalization. In a highly digital world, meeting … Continue reading Consumer Expectations Are Changing Rapidly — Developing Insurance Affinity Partner Programs Will Help You Keep Up

A 4-Part Framework to Modernize Rewards and Recognition Programs

Rachita Mehrishi March 19, 2021 The COVID-19 pandemic has forever changed how businesses deal with their employees. Indeed, many companies were questioning the sustainability of their HR strategies during 2020. During the health crisis, leading organizations found that enabling a technology-driven HR function has been the key to supporting their employees and progressing with business … Continue reading A 4-Part Framework to Modernize Rewards and Recognition Programs

Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs

Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs by Laurie Sullivan  @lauriesullivan, March 12, 2021 Marketing Edge has partnered with three organizations that will help the marketing and advertising nonprofit advance its diversity and inclusion efforts to support job opportunities for students in marketing and advertising. The partnerships were announced Friday.  The organizations … Continue reading Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs