Bretton Putter — August 9, 2019 Follow @brettonputter — August 9, 2019 LoggaWiggler / Pixabay Defining your purpose Why does your organization exist? To make a profit, sure. That could be said of every other company on the planet. But what are the deeper reasons for its existence? What, other than competing for market share … Continue reading Purpose Beyond Profit: What Culture-Driven Leaders Know That Everyone Else Is Missing
Jeanne Hardy — March 24, 2019 Follow @creativebizinc — March 24, 2019 geralt / Pixabay If there is one major theme that will drive business trends over the next decade, it is the idea that purpose should come before profit. In 2018, Larry Fink, of BlackRock fame, penned a controversial letter asking companies to “serve … Continue reading Looking Forward: “Purpose Over Profit” Will Drive the Big Business Strategy Trends of the Next Decade
Jennifer Weyant — July 19, 2018 — July 19, 2018 What do you get when you cross an ambitious woman, a love for lighting, large profit margins and an Etsy store? A small business called Hangout Lighting from Chicago. Jennifer Brown started Hangout Lighting in her home in 2014. The business is rapidly growing and … Continue reading The Profit: “Hangout Lighting” Highlights the Value of Organizational Leadership
Adam Lean — July 10, 2018 — July 10, 2018 As a small business owner, you rely on one simple equation to run your business. Profit = Revenues – Expenses In order to make money, your revenues (or sales) have to be higher than your expenses (or costs). That sounds fine and dandy, but we … Continue reading 7 Ways to Increase the Profit of Your Business Without Getting a Single New Customer
Karl Sakas — June 19, 2018 Follow @KarlSakas — June 19, 2018 Stop selling against yourself! You’re hurting your profit margins. Visiting Australia, I passed a dry cleaner in Sydney—and noticed a terrifying sign (see right). It said: “All Prices Are Negotiable.” Are you telling your agency’s clients—directly or indirectly—that you’ll cut your prices for … Continue reading Want Better Profit Margins? Stop Selling Against Yourself!
News Titles Are Taking On The Duopoly With Profit And Engagement by Sean Hargrave , Staff Writer, May 14, 2018 It’s good to see Newsworks taking the fight back to the duopoly of Facebook and Google. The trade body for news titles’ Planning for Profit claimed that the country’s big brands are missing out on GBP3bn of … Continue reading News Titles Are Taking On The Duopoly With Profit And Engagement
Carisa Miklusak — April 12, 2018 Follow @carisamiklusak— April 12, 2018 The on-demand economy is valued at over $ 57 billion according to BIA/Kelsey. More small businesses are tapping into this category of workers because it allows them to keep their businesses agile, quickly scale up and down, and better control their resources. Those who … Continue reading 4 Hacks to Profit from an On-Demand Workforce
Harry Rollason — February 28, 2018 — February 28, 2018 Not long ago, many brands began burying their contact information behind interactive FAQs. This design, while effective at deflecting issues, can also make needy customers upset. It has inspired services like GetHuman, which reveals brands’ contact information, and fueled consumer’s top complaint: not being able … Continue reading Is Your Contact Page a Profit or Cost Center?
Liesha Petrovich — November 2, 2017 It’s been a crazy year. Hurricanes, fires and earthquakes. Not too mention, a political landscape that seems to invade everything – including business. Yet, chaos and uncertainty are not new business issues. As a long time business owner, I’ve learned the unexpected is always to be expected. … Continue reading Your 2018 Goal: Save Your Business With New Profit Streams
Rob Wood — October 5, 2017 — October 5, 2017 Clker-Free-Vector-Images / Pixabay Services companies have an incredible opportunity for growth via the power of Business Intelligence (BI). With a financial model based on billable hours, the ability to analyze not only a client’s billing details, but all associated costs required to maintain that customer … Continue reading Turn Your Billable Service Company Into a Profit Machine with the Power of BI
