Tag Archives: Product

How to Get People Excited About Your Brand and Product

Kara Perez — November 24, 2017 — November 24, 2017 You’ve got a million dollar idea, or you’ve got a passion for something that burns deep in your soul. It’s so strong that you have to share it with the world; but wait. The world doesn’t seem as excited as you are. Your passion doesn’t … Continue reading How to Get People Excited About Your Brand and Product →

What is a Product Backlog For, Anyway?

Product Management

Ian Mitchell — November 15, 2017 — November 15, 2017 472301 / Pixabay “Perfection has to do with the end product, but excellence has to do with the process.” – Jerry Moran Scrum requires a Product Backlog and a Product Owner to account for the value of product increments. For as long as a product … Continue reading What is a Product Backlog For, Anyway? →

How to Recover From a Lackluster Product Launch

Product Management

Taylor Gordon — November 5, 2017 mohamed1982eg / Pixabay Whenever you have a product launch, you have big dreams of a runaway success, happy customers, and a few extra thousand dollars in the bank. If a product launch is anything less than what you envision, it can be earth-shattering. But a lackluster product … Continue reading How to Recover From a Lackluster Product Launch →

Online Product Reviews Can Boost In-Store Sales Up To 75%

Feedback Management

Online Product Reviews Can Boost In-Store Sales Up To 75% by Laurie Sullivan , Staff Writer @lauriesullivan, November 1, 2017 For every incremental $1 sold online in the apparel and accessories category, an additional $2.21 is sold in-store as a result of reading a review, according to data released Wednesday. With Deloitte predicting holiday sales … Continue reading Online Product Reviews Can Boost In-Store Sales Up To 75% →

How to Have a Successful Product Launch

Product Management

Choncé Maddox — October 30, 2017 — October 30, 2017 rawpixel / Pixabay Launching a new product for your business or personal brand can be exciting even though it’s a lot of work. Once you’ve finalized your product however, you must realize that all your hard work is not done. to have a successful product … Continue reading How to Have a Successful Product Launch →

How Private Label Sellers Can Get More Amazon Product Reviews (Legally)!

Amazon Reviews

Chris Dunne — October 26, 2017 Follow @FeedbackExpress — October 26, 2017 How Private Label Sellers Can Get More Amazon Product Reviews (Legally)! There are two types of reviews (feedback) on Amazon: Product reviews – These can be found on the product listings page. They should be solely focused on the product itself. Seller feedback … Continue reading How Private Label Sellers Can Get More Amazon Product Reviews (Legally)! →

How to Create Perfect Product Pages for Conversions

Conversion Management

Nicole Blanckenberg — October 20, 2017 Follow @https://twitter.com/StoreYaCom — October 20, 2017 When it comes to building, designing and optimizing your eCommerce store, your product pages could be making or breaking your online sales. Whether your traffic is coming from store browsers, search engines or digital ads, your product pages are what is standing between … Continue reading How to Create Perfect Product Pages for Conversions →

Being SMART with your martech: Balancing product inputs and performance outputs

Performance Optimization

Don’t just focus on the technologies you use in your stack. Contributor Andy Betts explains why you need to carefully consider marketing performance and make martech decisions that prioritize ROI. Andy Betts on October 11, 2017 Most chief marketing officers will agree that building a marketing technology stack is a key priority when … Continue reading Being SMART with your martech: Balancing product inputs and performance outputs →

How to Deal With the Dreaded Bad Review On Your Amazon Product

Amazon Reviews

John Lincoln — October 6, 2017 Follow @johnelincoln — October 6, 2017 mcmurryjulie / Pixabay Are you getting some bad reviews on your Amazon product detail pages? If so, then it’s time to take action. Fortunately, there’s a way to deal with bad reviews. In some cases, you can make things right with the customer … Continue reading How to Deal With the Dreaded Bad Review On Your Amazon Product →

How To Make Your Product More Instagramable

Instagram Branding

Sahail Ashraf — October 3, 2017 Follow @BizGrowInsights — October 3, 2017 One of the most important aspects of Instagram that brands need to get right is the visual one. It is and always will be a visual platform with images and video ruling the roost as regards to the engagement. The only problem is, … Continue reading How To Make Your Product More Instagramable →