Michael Ugino — June 27, 2019 — June 27, 2019 The success of third-party sellers on Amazon is due in part to standardized listings — these listings look exactly like original Amazon listings. This is great for sellers who want their brand to look professional and appealing, but this also means that it’s harder to … Continue reading How to Sell More Products with Amazon Product Photography
Kara Perez — June 26, 2019 — June 26, 2019 Thinking of bringing a new product to your audience? Being in a position where your business is ready to grow is wonderful, and it means that you’re on the right track. A new product just might be the thing to add more profit and to … Continue reading How to Introduce a New Product To Your Audience
Stefan Wolpers — June 26, 2019 Follow @StefanW — June 26, 2019 TL; DR: 28 Product Backlog Anti-Patterns Scrum is a simple, yet sufficient framework to build emerging products, provided you identify in advance what is worth building. But even after a successful product discovery phase, you may struggle to make the right thing in … Continue reading 28 Product Backlog Anti-Patterns
Riana Upton — June 14, 2019 — June 14, 2019 Product Managers and Product Owners are, in fact, different. But, both are vital to product success. To keep up with the ever-changing SaaS industry, new roles and titles have emerged to improve the way we manage our products. Newer product management methods and processes now … Continue reading What’s the Difference Between Product Managers and Product Owners?
Julee Everett — June 3, 2019 Follow @Julee_NorthStar — June 3, 2019 A Product Owner is constantly balancing expectations from the business, the team, and users. It’s a tough job; sometimes the rewards feel fleeting and the customer can be flighty, but perhaps your team is just not working well together. At times, you might … Continue reading 5 Tips to Increase your Emotional Intelligence as a Product Owner
Matt Cameron — May 30, 2019 Follow @WeCheckmate — May 30, 2019 Every industry has its own language, and product design is no exception. To succeed in this field, you have to learn the lingo—but of course that’s easier said than done. Product design terminology is difficult to understand without context, especially as it relates … Continue reading Product Design Terminology: 17 Terms To Know
Zach Heller — May 21, 2019 Follow @zheller — May 21, 2019 There are some products that take a long time to gain traction in the marketplace. Those are the exceptions for two reasons: 1) There are few companies that can afford to sustain a new product that does not gain immediate traction 2) Newer … Continue reading Keys to a Successful Product Launch
Riana Upton — May 21, 2019 — May 21, 2019 A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy … Continue reading What is a Product Roadmap?
Burke Alder — May 20, 2019 — May 20, 2019 In the world of SaaS products, there are plenty of ups and downs. Every product goes through the process of checks and balances, and sometimes there are more downs than ups. Just because you have a ‘failing’ product doesn’t mean it’s time to pack up … Continue reading Customer Success Leading Indicators and 3 Ways to Turn Around a Failing Product
Amy Andrews — May 17, 2019 — May 17, 2019 When creating a product page for your business, it is important to follow some guidelines to make your page successful. There are some important key elements that you should use when creating product pages that help your business gain new customers and keep current ones … Continue reading Key Elements for Creating Product Pages
