Connections Between SEO And Timing Of Press Releases by Laurie Sullivan , Staff Writer @lauriesullivan, December 13, 2019 There is a powerful connection between news releases and improved search engine optimization (SEO) performance when it comes to journalists picking up the news or how long readers will remain interested in learning more, according to Sean O’Neal, … Continue reading Connections Between SEO And Timing Of Press Releases
Hannah Williams — January 10, 2019 Follow @hannahw95 — January 10, 2019 In today’s hyper-digital world of information overload, journalists and editors simply don’t have time to cover every piece of content they receive. If you’re not able to craft a cunningly effective press release, the likelihood of locking down earned brand exposure is little … Continue reading PR in 2019 : 9 Stats to Be Aware of When Pitching & Writing Press Releases [Infographic]
Ryan Yaeger — October 12, 2018 Follow @YaegerBomb — October 12, 2018 Massive WordPress Update Fails to Impress More than six centuries ago when Johannes Gutenberg invented the printing press, he brought mass media to life, forging the way to the large-scale printing and dissemination of information and knowledge across the world. Almost 16 years … Continue reading WordPress with Gutenberg – It’s No Printing Press
Consumers Press Case Against Turn Over ‘Zombie’ Cookies by Wendy Davis @wendyndavis, June 14, 2018 Two New York residents who are suing Turn argue in new court papers that they should be allowed to proceed with allegations that the ad company violated their privacy by using a controversial tracking technology to recreate deleted cookies. Turn … Continue reading Consumers Press Case Against Turn Over ‘Zombie’ Cookies
Caroline Curran — May 18, 2018 — May 18, 2018 moritz320 / Pixabay Did you just close a funding round? Did you make a key new hire, who’s going to propel your company as you scale? Did you just land a household name as a customer? If any of these are the case, you’ve likely … Continue reading Are Startups Addicted to Press Releases?
by Nora Leary July 18, 2016 Follow @launchwaymediaJuly 18, 2016 If you’re a startup ready to launch your first product or a brand new product, you’re most likely going to send a press release. And if you don’t have a designated PR person or team, it’s easy to become stressed over crafting and distributing your … Continue reading How Startups can Survive their First Press Release
Pitching a press release is so passé. Columnist Patrick Armitage explains why writing a candid and authentic blog post will make a bigger impact than falling back on old PR methods. Patrick Armitage on June 1, 2016 Now that we’ve established how social and mobile are completely changing the traditional desktop, website and content … Continue reading Why the blog post is killing the press release
by Hugh Taylor December 22, 2015December 22, 2015 Another press release rejected because the distribution service doesn’t approve of your business? That doesn’t seem fair. But, it’s reality. Most press release distribution services categorically refuse to run press releases for nutritional supplements, loans, cosmetics, adult, tobacco, gambling and so forth. They have their reasons, but … Continue reading 5 Ways to Get SEO Juice From a Press Release on a Taboo Topic
by Joel Goldstein December 8, 2015 Follow @joelgoldsteinDecember 8, 2015 Congratulations, you’ve launched a startup! Now what? It’s time to get your name in the press, but on a small startup-sized budget, is this possible? Absolutely! Here are some tips on getting free press for your startup: Use free tools. So, you’ve written a press … Continue reading Get Free Press For Your Startup Now!
Tracey WallaceOctober 30, 2015 Publicity can be absolute gold for a business, or it can be a death knell — it all depends on what the press has to say about you. Public relations is a mystery to most businesses. In fact, many confuse it with advertising, although the two couldn’t be more different. First, … Continue reading Practical Tips to Increase Press Coverage and Ecommerce PR Strategy Success