Tag Archives: Power

Animation in Digital Marketing: The Power of Influence Hidden Behind Cartoons

Dana Kachan January 2, 2021 Videos are the most versatile content type interacting with the human psyche. We, humans, perceive the information from the video at the audial and visual levels simultaneously. It gives us a more comprehensive view of the subject and a better understanding of the key message. In the current pandemic conditions, … Continue reading Animation in Digital Marketing: The Power of Influence Hidden Behind Cartoons

The Power of Authenticity

Mary Pasby November 20, 2020 The power of authenticity I’ve been thinking a lot about authenticity recently. I think it’s as a result of the stresses brought about by the pandemic that I’m experiencing a lot of inauthenticity in business. I’m being bombarded with emails, social media requests, and weird sales approaches from people purporting … Continue reading The Power of Authenticity

Speaking Truth to Power 2.0 — Taking a Stand as an Agile Practitioner

Stefan Wolpers July 15, 2020 TL; DR: Speaking Truth to Power Do you need an emergency fund as a change agent—whether you are acting as Scrum Master, Product Owner, or agile coach—because conflict is inevitable, but change is not? Speaking truth to power probably comes at a price. In my experience, speaking truth to power, … Continue reading Speaking Truth to Power 2.0 — Taking a Stand as an Agile Practitioner

The Sales & Marketing Power of Animated Explainer Videos for Business

Dana Kachan June 18, 2020 “People do not buy goods and services. They buy relations, stories and magic.” – Seth Godin The society has already had everything to satisfy its basic needs. The global markets are crowded with similar products. We don’t need more stuff, we need more humanity, creativity, and magic in our lives. … Continue reading The Sales & Marketing Power of Animated Explainer Videos for Business