by Cary Paul January 18, 2016 Follow @gothamCultureJanuary 18, 2016 Last year, Deloitte released some startling statistics about leadership development in their 2015 Human Capital Trends Report. According to their global survey, 50 percent of respondents rated their leadership shortfalls as “very important.” Yet only 6 percent of organizations believe their leadership pipeline is “very … Continue reading How To Find Positive Return On Leadership Development
Germany KentJune 24, 2015 When Twitter launched in 2006, it was as a simple social network; a place for a quick status update. It grew like crazy — 302 million monthly users by this March — as we discovered its countless uses. Now Twitter is an essential way to communicate, with incredible power to improve … Continue reading Tweeting Without Regret: 7 Top Tips for a Positive, Rewarding Presence on Twitter
Sunil BagaiJune 3, 2015 Workers want a warm welcome, not impersonal indoctrination As we’ve learned from countless studies of the millennial workforce, today’s talent seek a different, more intimate, career experience than their predecessors. This attitude promises a wealth of benefits for progressive businesses. These candidates bring intrinsic motivation, can-do attitudes, commitment to mission, a … Continue reading Onboarding: Create Positive Lasting Impressions
Traditional surveys have been the go-to source for gathering feedback from your users. While it works for the sender, no one on the receiving end enjoys answering surveys. I want to share something today that will not only give you direct, continuous positive feedback from your users, but will also delight them. To top it … Continue reading How To Receive Positive Feedback With This One Simple Hack
Tom CarpenterMarch 18, 2015 As brands, we didn’t use to have to worry so much about a bad customer experience “making the rounds” and damaging our image. Pre-Twitter, pre-Facebook and pre-Every-Other-Social-Media-Platform, how many people could an unhappy customer reach with a negative message about you, anyway? Research puts that number at somewhere between 9 and … Continue reading 3 Social Media Steps Turn a Bad Customer Experience into Positive PR
Steve HammFebruary 23, 2015 Online reviews are something that every small business owner dreads. But when it comes to local search engine marketing, reviews on Yelp and Google+ play an important role that you can’t ignore. The real problem is that even if you have a great product and offer impeccable service, you still need a bit … Continue reading Collect Positive Reviews for Search Engine Marketing
By Cami Bird, Published November 12, 2014 Getting negative comments on social media can feel like an attack on your small business. After all, you’ve put countless hours and endless energy into your business, so when someone criticizes your hard work in a public forum, it’s only natural to feel upset. Luckily, negative posts don’t … Continue reading How To Turn Negative Feedback Into A Positive For Your Business
By now, most marketers have realized that email is one of the best channels to impact potential customers, current customers, and even lost customers. In fact, email marketing has consistently ranked as the best channel in terms of return on investment. Additionally, I’m sure most professionals can attest to checking their email multiple times a … Continue reading Personalized Emails: A Tactic That Will Earn You a Positive Response from Subscribers
Coaching products allow coaches to reach many more people than is possible coaching one on one. However, to get people to purchase and consume those products we must become master motivators. The word motivate is critical to writing good sales letters so it is essential that we understands what motivates people. Most people are more … Continue reading Coaching Tools – Use Positive Emotions to Create Powerful Sales Letters
