by Conrado Langer July 16, 2016July 16, 2016 When a business is struggling to acquire new clients or increase profits, creativity and innovation are the best tools to create a new reality. More accurately, in Nintendo’s case, an augmented reality. On July 6th, the videogame giant launched Pokémon GO and took the lead of the … Continue reading How Pokémon GO Is Influencing Marketing For Local Business
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Marketers look to climb aboard the Pokémon Go phenomenon
A week since its launch, the game of finding imaginary creatures in the real world has turned augmented reality into a major marketing tool. Barry Levine on July 13, 2016 From the US Pokemon Go site The past week will go down in marketing history as the point when augmented reality (AR) became a real … Continue reading Marketers look to climb aboard the Pokémon Go phenomenon