JoAnn Corley — October 24, 2019 Follow @joann corley One of the elements of business I’m becoming more and more committed to – for myself and clients – is that of simplicity. I’m also devoted to spend my time providing insights and information from a different point of view that provides meaningful value…that is if … Continue reading Do You Carry This Critical Point of View in Your Business?
Tag Archives: point
10 Email Marketing Stats to Prove Your Point
Victoria Taylor — September 24, 2019 As a marketer myself, now and then I need some email marketing stats to prove my point, whether it’s writing content or standing my ground with a marketing strategy. I know all too well how hard it can be to find the exact statistic you need. So for … Continue reading 10 Email Marketing Stats to Prove Your Point
Making the Point: How to Nail the Lead so Success Will Follow
JaeMi Pennington — June 24, 2019 — June 24, 2019 While I consider myself an effective communicator, I recently recalled a bad habit I used to have when writing and speaking. The problem was, I would often “bury the lead,” the important points I was trying to make would be lost in other less crucial … Continue reading Making the Point: How to Nail the Lead so Success Will Follow
Video Marketing Saturation Point Approaching
Tobin Lehman — September 18, 2018 Follow @gonewnorth — September 18, 2018 Free-Photos / Pixabay Are you thinking about video marketing? You might want to cut to the chase. There is nothing new in the world. One might think that the move into video marketing is this new phenomena that the millennial generation is pushing. … Continue reading Video Marketing Saturation Point Approaching
Point of Sale 101 for Home-Based Businesses
Nicole Bryan — July 3, 2018 Follow @sterlingpayment — July 3, 2018 psaudio / Pixabay Operating a home-based business can present its own share of challenges. Even so, it’s still important for the owner to handle inventory management, sales, and reporting in an efficient manner. Whether you sell items online or customers come to your … Continue reading Point of Sale 101 for Home-Based Businesses
3 Reasons Why You Should Write CTAs from the Reader’s Point of View
VerticalResponse — June 21, 2018 Follow @VR4SmallBiz — June 21, 2018 A strong call to action (CTA) isn’t just one of the most important elements of your email campaigns — it’s critical to the success of your overall online marketing plan. Whether you want your subscribers to make a purchase, visit your website or RSVP … Continue reading 3 Reasons Why You Should Write CTAs from the Reader’s Point of View
Optimize for voice search by keeping it short and to the point
Contributor Dave Davies explains the many layers and aspects of Google Voice Search and how to optimize your content for it. Dave Davies on March 14, 2018 OK, Google … how do I optimize for voice search? Ask that question and you’ll discover even Google doesn’t know but is trying to learn. For those … Continue reading Optimize for voice search by keeping it short and to the point
Recognizing the subtle signs that point to possible ad fraud
How do you know if real humans or bots are clicking on your ads? Columnist Soo Jin Oh dives into the results of a test monitoring fraudulent behavior and discusses the takeaways for online advertisers. Soo Jin Oh on January 30, 2018 The digital advertising industry’s got a big problem, and it’s not going … Continue reading Recognizing the subtle signs that point to possible ad fraud
How Point of Sale Resellers Can Thrive with Omni Channel
Nicole Bryan — November 25, 2017 Follow @sterlingpayment — November 25, 2017 Many industry experts agree that Omni channel is the next big thing for many merchants and point-of-sale resellers alike. However, there may be some companies that aren’t yet ready to seize the opportunity Omni channel provides. With this in mind, it’s vital to … Continue reading How Point of Sale Resellers Can Thrive with Omni Channel
Cold Email Responses: Point Out a Lead’s Mistakes (Email Sequence Included)
Josh Slone — October 4, 2017 — October 4, 2017 How to Drive More Cold Email Responses If you have an agency, you sell results. Which is typically hard on the front end. That’s why you have case studies, referrals, and other types of media that prove you can accomplish what you say you can. … Continue reading Cold Email Responses: Point Out a Lead’s Mistakes (Email Sequence Included)
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