Young Entrepreneur Council March 10, 2021 Taking advantage of digital platforms is a major part of lead generation in today’s online world. But with the sheer size of the internet and so many places potential customers can be, it’s important for marketers to narrow down their strategies. Below are a few platforms you might consider … Continue reading 8 Leader-Recommended Digital Platforms to Generate Paid Leads
Tag Archives: Platforms
Quick Guide to MarTech & Digital Analytics Platforms
Ken Fortney February 25, 2021 Marketing technology, or MarTech, is a fast-paced industry with new updates every year. MarTech has given 21st Century marketers the ability to cut costs, increase sales, and shrink the amount of labor typically required to keep track of various marketing components. But perhaps the most impressive offspring of MarTech is … Continue reading Quick Guide to MarTech & Digital Analytics Platforms
A 7-Step Beginner’s Guide to Making Professional Training Videos for SaaS Platforms
Chanakya Kyatham February 25, 2021 If you’ve been in the SaaS industry for a while, you would have a fair idea of how important training videos are for SaaS product users. Here’s a quick refresh – 4x as many people prefer watching a product video over reading about it when making a purchasing decision. To … Continue reading A 7-Step Beginner’s Guide to Making Professional Training Videos for SaaS Platforms
Product Marketing Superheroes: 5 Technology Platforms Doing Stellar Product Marketing
Pete Winter February 4, 2021 The leaders expertly bring together product development, sales, marketing, and customer success. Find out why these product marketing superheroes are soaring. Product marketing for SaaS platforms and B2B technology in general is growing in both importance and impact. As companies develop more sophisticated product offerings and fight to compete in … Continue reading Product Marketing Superheroes: 5 Technology Platforms Doing Stellar Product Marketing
Deciding the Best Social Media Platforms for Small Businesses
Pallavi Tyagi January 21, 2021 Not every business needs all social media platforms. When deciding which social platforms are best for your business, you have to take into consideration your unique situation. In this post, I’ll walk you through deciding the most suitable social media platforms for you. Do you have an offline audience already? … Continue reading Deciding the Best Social Media Platforms for Small Businesses
Leveraging Work Collaboration with Work Management Platforms in Mid-to-Large Size Companies
Michael Usiagwu January 21, 2021 In the era of digital transformation, the success of enterprises hinges on how they are able to coordinate the flow of data through productive communication across the organizational hierarchy. Work management solutions provide the platform for a holistic direction of operations and facilitating better collaboration in the process. In essence, … Continue reading Leveraging Work Collaboration with Work Management Platforms in Mid-to-Large Size Companies
The Right Time to Advertise on Different Social Media Platforms
Stella Lincoln January 12, 2021 Almost 4.14 million people are part of the social network community. But do you believe it? Is there a specific time to post content on social media? I think, yes. Not when you are using it for personal use. Only when using it for business. There are some particular time … Continue reading The Right Time to Advertise on Different Social Media Platforms
Legacy TV Shopping Platforms Finding Performance On Amazon, YouTube, Websites
Legacy TV Shopping Platforms Finding Performance On Amazon, YouTube, Websites by Laurie Sullivan @lauriesullivan, October 23, 2020 Capitalizing on ecommerce, QVC and HSN have been transitioning to digital for years, but one media report suggests the companies during the second quarter in 2020 began tapping into digital channels like YouTube. In fact, QVC’s website accounted … Continue reading Legacy TV Shopping Platforms Finding Performance On Amazon, YouTube, Websites
The Data You Share on Social Platforms – Who Owns It?
Daniel Burrus September 18, 2020 The emergence of social media, dating back to the early 2000s, is revolutionary on so many levels. It is constantly evolving in its practical usage, as seen during the coronavirus pandemic of 2020, and in the many niche branches that have emerged for both entertainment and business usage, such as … Continue reading The Data You Share on Social Platforms – Who Owns It?
The 12 Best Webinar Platforms to Increase Revenue in 2020
Brad Smith August 23, 2020 Webinars are an effective and important part of any B2B business’ marketing strategy: Approximately 20-40% of attendees are qualified leads and 2-5% will likely convert. But effective webinars can take weeks of planning and coordination and can be overwhelming to execute. Webinar hosting platforms can assist in the production of … Continue reading The 12 Best Webinar Platforms to Increase Revenue in 2020