Tag Archives: party

Why first party data should be your first priority

Stringent privacy regulations are creating a variety of potential risks for agencies and brands without access to data. Mark Grether on December 21, 2018  As the impact of GDPR crystallizes, not surprisingly, walled gardens are imposing a new wave of data restrictions on advertisers. Their narrow interpretation of GDPR regulations is limiting agencies access to … Continue reading Why first party data should be your first priority

Have an Office Christmas Party But Celebrate Other Religions Too

Stephanie McGuinn — December 15, 2017 Follow @PIMidlantic — December 15, 2017 As an employer, it’s hard to get things right at Christmastime. Employers preparing for the season might ask themselves: “Will a Christmas party be a welcome celebration that brings our team closer together or will it open the company up to drunken scenes, … Continue reading Have an Office Christmas Party But Celebrate Other Religions Too