Paige Duffy — December 30, 2018 — December 30, 2018 mohamed_hassan / Pixabay If you’ve ever used a video streaming service, then you’ve likely seen a video ad before. Video is an increasingly popular form of media, which makes it the perfect form of advertising. Not just for large companies, but for smaller businesses as … Continue reading Simple Tech for Small Business Owners, Part 7: Video Campaigns
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Listen Up: 4 Reasons To Make Podcasts Part Of Your Digital Marketing Strategy
Brittany Yost — January 4, 2019 — January 4, 2019 When you think of digital marketing platforms, are podcasts one of the avenues that come to mind? I would guess the answer is no. Too often, podcasts are overlooked in digital marketing strategies in favor of blogging or social media platforms such as Facebook, LinkedIn, … Continue reading Listen Up: 4 Reasons To Make Podcasts Part Of Your Digital Marketing Strategy
How to Write with Authority Part 5: Blog Design
Cody Michaels — December 27, 2018 — December 27, 2018 It seems irrelevant – particularly in the context of your written content – but your blog’s design might be losing you customers. Think about if you landed on a new company’s blog and, even though it updates regularly, it looks like it was designed in … Continue reading How to Write with Authority Part 5: Blog Design
Converting Ad Sets to Income – Part 2
Olga Loginova — December 31, 2018 Follow @aitarget_com — December 31, 2018 The second half of Aitarget’s how-to guide for fintech companies to improve their online creatives and outperform the competition In part one, we shared how advertisers have such little time to capture social media users’ attention (average users spend only 2.5 seconds interacting … Continue reading Converting Ad Sets to Income – Part 2
Simple Tech for Small Business Owners, Part 6: HTTP vs HTTPS
Paige Duffy — December 17, 2018 — December 17, 2018 skylarvision / Pixabay Cybersecurity is something that is on everyone’s minds these days. From the risks of potential hackers to phishing schemes, we’re always wondering what new threat will come to the surface. In addition to these problems, website owners have their own worries about … Continue reading Simple Tech for Small Business Owners, Part 6: HTTP vs HTTPS
Why SKUs Need to Be Part of Your Accounting Process
Peter Daisyme — December 28, 2018 — December 28, 2018 Your accounting and financial tracking are vital to the overall health of your business. Yet, it’s intimidating to calculate the sheer number of variables that play a role in determining your finances. Everything from the bankers you work with to the employees you hire affects … Continue reading Why SKUs Need to Be Part of Your Accounting Process
Stop Blogging: Best Practices and Witchcraft for Compelling Articles (Part 3)
Justice Mitchell — December 27, 2018 Follow @justicemitchell — December 27, 2018 Cast your final spell to seek engagement! EXAMPLE – DIY Article on “X” Compelling Title Open the article with what quick summary of the article is about, how it will benefit the reader and what can be gained. Perhaps even a ‘bullet list’ … Continue reading Stop Blogging: Best Practices and Witchcraft for Compelling Articles (Part 3)
Simple Tech for Small Business Owners, Part Four: WordPress
Paige Duffy — October 9, 2018 — October 9, 2018 simplu27 / Pixabay So far in this series, we’ve talked about ways to drive traffic to your site using SEO and PPC and how to use analytics to make informed decisions. At the core of all these concepts is that your small business has a … Continue reading Simple Tech for Small Business Owners, Part Four: WordPress
Converting Ad-sets to Income – Part 1
Olga Loginova — December 17, 2018 Follow @aitarget_com — December 17, 2018 Aitarget’s how-to guide for fintech companies to improve their online marketing, address weaknesses, and outperform the competition One Mississippi, two Mississippi, three Mississippi. Three seconds. According to Facebook’s own data, that’s more time than the average social media user spends interacting with a … Continue reading Converting Ad-sets to Income – Part 1
How to Create a Revenue Plan for Your Agency in 2019 [Part 3]
Karl Sakas — November 20, 2018 Follow @KarlSakas — November 20, 2018 Time to turn your revenue target into a revenue plan! An agency owner shared: “Once I know what my revenue goal should be, I need help making sure we have a plan in place to reach that goal.” Indeed! Part 1: Get 10 … Continue reading How to Create a Revenue Plan for Your Agency in 2019 [Part 3]