Tag Archives: Paid

Generating Paid Leads: Entrepreneurs Discuss Which Platforms Work Well for Them

Leads Generation

Young Entrepreneur Council — March 15, 2020 From Google Ads to social media platforms, there are countless available platforms for entrepreneurs to generate paid leads for their business. To help you figure out which ones work well—and why—Young Entrepreneur Council members answered the following question: What is one digital platform you’ve had the most success … Continue reading Generating Paid Leads: Entrepreneurs Discuss Which Platforms Work Well for Them →

Invoice Communication Tips: What to Say to Get Paid Faster

Invoice Management

Albert Costill — February 28, 2020 Communicating with your clients or customers isn’t always the easiest of tasks. While a majority of them are awesome, you do encounter those clients who are demanding and overly emotional. Even worse, there are some who are constantly late on paying an invoice. Sometimes, there’s no way around this. … Continue reading Invoice Communication Tips: What to Say to Get Paid Faster →

3 tips for optimizing paid social campaigns for seasonality

PPC Campaigns

How retailers can make their seasonal social ad dollars go further. Taylor Peterson on February 24, 2020  Planning your paid social campaigns well ahead of your peak periods — whether seasonal, holiday or promotional — help ensure you hit your goals. Michelle Stinson Ross, marketing operations director at Apogee Results, offered tips on how advertisers … Continue reading 3 tips for optimizing paid social campaigns for seasonality →

Project, Retainer, or Hourly: How to Invoice and Get Paid for All Gig Types

Project Management

Max Palmer — February 19, 2020 If there’s one drawback to being your own boss it’s that you’re responsible for creating, sending, and managing your invoices. If not, you won’t be getting compensated for your hard work. But, before you get ahead of yourself, you first most determine how you’re going to get paid. Typically, … Continue reading Project, Retainer, or Hourly: How to Invoice and Get Paid for All Gig Types →

10 of the Greatest Keyword Research Tools Reviewed (Free & Paid)

Keyword Research

Micah Lally — February 17, 2020 Keyword research is a huge part of controlling your business’ brand and creating content that attracts visitors and leads. Knowing which keywords you need to pursue to get the most impact is crucial for your inbound marketing and building your brand with customers online — whether your customers are … Continue reading 10 of the Greatest Keyword Research Tools Reviewed (Free & Paid) →

Paid search marketers can find success with top of funnel campaigns

PPC Strategies

The key to finding success with these type of campaigns is knowing when to leverage them. Amy Bishop on February 10, 2020 at 1:36 pm Most marketers view the funnel as including the following stages: Awareness, Consideration, Preference, Purchase and Post-purchase (client retention, upsell and advocacy). Paid search is often thought of as being really … Continue reading Paid search marketers can find success with top of funnel campaigns →

Which is Better for Your Business: Paid Search or Paid Social?

Advertisement Industry

Jake Baadsgaard — January 31, 2020 Pay-per-click (PPC) advertising is hands down one of the best ways to reach potential customers, build brand awareness and get them to buy your products or services. Over the years, platforms like Google Ads and Facebook Ads just keep improving their targeting, algorithms and everything else you need to … Continue reading Which is Better for Your Business: Paid Search or Paid Social? →

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