Are you wasting crawl budget on the wrong pages? Learn how to protect revenue with smarter crawl strategies. Semrush Enterprise on October 10, 2025 While online discussion obsesses over whether ChatGPT spells the end of Google, websites are losing revenue from a far more real and immediate problem: some of their most valuable pages … Continue reading Invisible pages, lost revenue: Why crawlability poses a huge risk by Semrush Enterprise
Why You Should A/B Test Landing Pages When Running Digital Ads Tamara Freethy Jul 14, 2025 Landing Pages Are Crucial for Paid and Organic Traffic When it comes to digital marketing, your landing page is just as important as your traffic source. Whether you’re investing in Google Ads, Meta Ads, Microsoft Ads, or building your … Continue reading Why You Should A/B Test Landing Pages When Running Digital Ads
Google Core Algorithm Update Rewards High-Quality Pages by Laurie Sullivan , Staff Writer @lauriesullivan, October 9, 2023 Google began rolling out its third core algorithm update last week, but some search experts at agencies NP Digital and CSP are finding certain nuances driving changes. The Google October 2023 Broad Core Update was initiated on October 5, … Continue reading Google Core Algorithm Update Rewards High-Quality Pages
Google Warns Against ‘Content Pruning’ As CNET Deletes Pages To Improve SEO by Laurie Sullivan @lauriesullivan, August 11, 2023 CNET deleted thousands of old articles to improve the sites performance in Google Search results, adding to the controversy brought on by its latest editorial strategy — layoffs and experiments with articles written by artificial intelligence (AI) … Continue reading Google Warns Against ‘Content Pruning’ As CNET Deletes Pages To Improve SEO
Email creation and collaboration platform Stensul is strategically expanding its offering across other assets. Kim Davis on March 23, 2023 Stensul, the platform that promotes rapid and collaborative creation of emails, has announced that it will now support similar processes for landing pages. The Stensul Landing Page Builder is now available within the Stensul Creation … Continue reading Email creation platform Stensul expands its offering to landing pages
Marketers can now schedule posts without a 3rd-party tool and host live conversations entirely in-platform. Chris Wood on March 21, 2023 Today, LinkedIn rolled out new features to help B2B marketers post content and host live events on the platform. Scheduled posts. Marketers can now schedule the specific date and time for posts to run … Continue reading LinkedIn releases new Pages features for B2B marketers
Larry Page’s air taxi startup loses one of its key designers It’s also buying drone maker 3D Robotics. J. Fingas @jonfingas Kitty Hawk Kitty Hawk might have the backing of Google’s Larry Page, but that doesn’t mean things are going smoothly. Forbes has learned that Kitty Hawk dropped key engineer Damon Vander Lind in … Continue reading Larry Page’s Kitty Hawk air taxi startup is shutting down
Instacart Adds CPG Brand Pages, Suite Of Display Ad Products by Laurie Sullivan @lauriesullivan, January 26, 2022 Instacart on Wednesday introduced its first display ad units, as well as branded pages that serve as the hub for consumer product goods and food brands on the site. The units are free, and present an opportunity for … Continue reading Instacart Adds CPG Brand Pages, Suite Of Display Ad Products
Robin Maylone November 22, 2021 If you’re a B2B company, your website is likely the most important sales and marketing tool in your arsenal. Consider this: 84.3% of B2B buyers say they check a business’s website before making a purchase. Your prospective customers are doing their due diligence, and your B2B website plays a critical … Continue reading 3 Crucial Pages to Include on Your B2B Website
Dave Kosmayer November 19, 2021 So… What is a landing page? A landing page is a section of a website accessed by clicking a hyperlink on another web page, and much different from the website’s home page. The main difference is all in the focus of that page. Your landing page should always be the … Continue reading Landing Pages 101: Improve Your Conversions With These 5 Tips
