By Yonason Goldson March 10, 2024 In The Dark Side of the Moon, one of the most iconic albums of all time, Pink Floyd reflects on the unpredictability of life, the yearning for connection amid isolation, and the tension between holding on to the familiar and embracing the constant of change: And if … Continue reading This is one of the most overlooked factors in success
By Kim Rittberg February 02, 2024 As AI becomes ubiquitous, the only thing as large as its impact is its paycheck. In a recent survey, Heidrick & Struggles says an AI Officer can pay above $1 million. In a recent McKinsey survey, one-third of survey respondents say their organizations are using generative AI regularly … Continue reading 5 often overlooked jobs that make over $100,000 a year
Colleen Perone March 1, 2021 Is there a disconnect between your Sales and Marketing teams? Do your monthly reports show a significant difference between leads and closed deals? Want to bridge the gap between inbound leads and closed deals but don’t know where to start? We’ve got you covered…with tips on how to change your … Continue reading Overlooked Leads: How to Change Your Approach to Closing Deals
Dhariana Lozano — January 30, 2020 In my opinion, Twitter is the most social of all the social media networks. You can do things like share images and videos, tag accounts, and go live, but the one thing you can do on Twitter more easily than other social media networks is to find and engage … Continue reading 3 Overlooked Ways to Maximize Twitter for Your Business
Annie Qureshi — August 25, 2019 Follow @annierqureshi — August 25, 2019 Conversion rate optimization is both one of the most important and most understood aspects of digital marketing. Website design is an integral part of CRO. Poorly maintained websites tend to have very low conversion rates. Prudent business owners will update their websites regularly … Continue reading Website Updates: Overlooked Necessities to Conversion Rate Optimization
Peter Daisyme — March 20, 2018 — March 20, 2018 Logistics may seem old-fashioned in a tech landscape full of digital services and sharing-economy platforms. For example, there is no unified fleet of Uber drivers. Instead, logistics are handled by individual users of the app with their personal resources. With the rise of the platform … Continue reading Why Logistics Cannot Be Overlooked in a Thriving Tech Landscape
Ken Evoy — March 24, 2017 — March 24, 2017 You may not think of yourself as an artist. But just like an artist exhibiting paintings in a gallery, you probably take pride in your collective body of work. Take your website or blog… You’d never spoil it with a sub-standard article or a fuzzy … Continue reading The Overlooked Element of Social Media That Drives Its Growth
Derek Miller — December 29, 2016 — December 29, 2016 Are you getting the most out of social media? We’ll safely assume that you and your business are using social media. You probably have Facebook, Twitter, Instagram, and Google Plus accounts. Maybe you post content daily to all of your accounts. But are you making … Continue reading 8 Commonly Overlooked Ways to Make Social Media Work For You
Brent Holland — December 28, 2016 — December 28, 2016 Attrition is costly. How costly is up for debate. Some research studies estimate that it costs $ 4,219 and takes 42 days to hire a new employee, which corresponds nearly identically to FurstPerson’s cost-of-attrition research that settled on $ 4,284 per lost employee. Others estimate … Continue reading 3 Commonly Overlooked Opportunities to Reduce Attrition
by Arik HansonSeptember 20, 2016 You know what’s perplexing about the way companies plan for today’s social media campaigns? They don’t plan for BEST-CASE scenarios. And, in this case, that means planning and staffing appropriately for community management. Consider the following scenario: You’ve been planning a social media campaign as part of a broader marketing … Continue reading The Most Over-Looked Component of Many Social Media Campaigns
