by Virginia Franco Follow @VAFrancoResumesOctober 9, 2016 If you stick to the resume formatting that worked back in the 80s, 90s and heck, even through 2010 . . . you run the risk today of being overlooked or that critical key points will get missed altogether! The culprit? Technology. For better or for worse, technology … Continue reading Not Getting Any Responses to Your Resume? It May Not Be Designed for an Online Read
Tag Archives: Online
Landing Pages are the Missing Link in Your Online Marketing Strategy
by Laura MacPhersonOctober 7, 2016 How’s your online marketing performing? Are you getting the results you want? Are the people clicking on your ads or your email CTAs taking action when they land on your site? Bottom line, are you getting the phone calls or form fills you need? If not, landing pages may be … Continue reading Landing Pages are the Missing Link in Your Online Marketing Strategy
The 7 best ad and landing page elements to boost online conversions
How can you modify your ads and landing pages to boost conversions? Columnist Mona Elesseily has some advice. Mona Elesseily on October 7, 2016 When it comes to success with paid search, it’s not just about ad copy. You have to pay attention to your ad extensions and your landing pages as well. In this article, I’ll discuss … Continue reading The 7 best ad and landing page elements to boost online conversions
How Marketers Can Build Their Brand and Grow Their Careers by Getting Published Online
by Mark MillerOctober 5, 2016 As a marketer, writing is one of the most productive things you can do for your career. You don’t have to be seeking attention from creative recruitment agencies in order to benefit from it, either. On a personal level, you grow your personal brand and get an opportunity to show … Continue reading How Marketers Can Build Their Brand and Grow Their Careers by Getting Published Online
Online Marketing Consulting: Why Do You Need This?
by Adam Frankel Follow @FrankelInteractOctober 5, 2016 When was the last time you got constructive feedbacks about your marketing plans and actions? How often do people around you suggest new marketing ideas that are worth implementing? Are your marketing inputs and actions limited to short boardroom meetings? What if your customer or partner asks you … Continue reading Online Marketing Consulting: Why Do You Need This?
The 4 Types of Social Media Consultants You’ll Meet Online
by Brooke B. Sellas Follow @madSMscientistOctober 4, 2016 There are many types of social media consultants out there. I’ve found that most fit into one of four categories, ranging from newbie to accomplished. Even though each of these four social media consultants are needed, only a few should be seriously considered when making a hire … Continue reading The 4 Types of Social Media Consultants You’ll Meet Online
Why Targeting Hispanics Online Is Worth The Money
by Lee Vann, Columnist, October 3, 2016 In August, CPG giant and the world’s largest advertiser Procter & Gamble declared that they would buy highly targeted Facebook ads less often. P&G will continue to invest heavily in Facebook advertising, but found that “targeting to super-specific audiences was expensive but didn’t result in a big difference to its … Continue reading Why Targeting Hispanics Online Is Worth The Money
How to Choose an Online Shop System
by Richard Stevenson Follow @epagesOctober 1, 2016 With so many types of e-commerce platform out there, let’s explores essential elements and Open Source vs SaaS options When launching a new online shop, it is important to consider key technical elements on a strategic level. The first of these is the choice of underlying shop system. … Continue reading How to Choose an Online Shop System
Online Payments in A Nutshell: A Guide for Beginners
by Sandra Wrobel-Konior Follow @sandriczSeptember 26, 2016 With the explosive growth of online businesses and eCommerce stores, there are more than 300 payment schemes in the world. The global eCommerce market is also expected to hit 2.4 trillion dollars by 2019. This does not make it easy to choose the right payments for your website, … Continue reading Online Payments in A Nutshell: A Guide for Beginners
5 Ways to Get Your Business Found Online This Holiday Season
by Dave Charest Follow @DaveCharestSeptember 24, 2016 In 2015, search accounted for a combined total of 39.2 percent of retail orders (organic search with 21.5 percent and paid search with 17.7 percent). Is your business ready to be found this holiday season? Here are five ways to make sure shoppers find your business during the … Continue reading 5 Ways to Get Your Business Found Online This Holiday Season