Tag Archives: Online

Not Getting Any Responses to Your Resume? It May Not Be Designed for an Online Read

by Virginia Franco Follow @VAFrancoResumesOctober 9, 2016 If you stick to the resume formatting that worked back in the 80s, 90s and heck, even through 2010 . . . you run the risk today of being overlooked or that critical key points will get missed altogether! The culprit? Technology. For better or for worse, technology … Continue reading Not Getting Any Responses to Your Resume? It May Not Be Designed for an Online Read →

The 7 best ad and landing page elements to boost online conversions

How can you modify your ads and landing pages to boost conversions? Columnist Mona Elesseily has some advice. Mona Elesseily on October 7, 2016   When it comes to success with paid search, it’s not just about ad copy. You have to pay attention to your ad extensions and your landing pages as well. In this article, I’ll discuss … Continue reading The 7 best ad and landing page elements to boost online conversions →

How Marketers Can Build Their Brand and Grow Their Careers by Getting Published Online

by Mark MillerOctober 5, 2016 As a marketer, writing is one of the most productive things you can do for your career. You don’t have to be seeking attention from creative recruitment agencies in order to benefit from it, either. On a personal level, you grow your personal brand and get an opportunity to show … Continue reading How Marketers Can Build Their Brand and Grow Their Careers by Getting Published Online →

Online Marketing Consulting: Why Do You Need This?

by Adam Frankel Follow @FrankelInteractOctober 5, 2016 When was the last time you got constructive feedbacks about your marketing plans and actions? How often do people around you suggest new marketing ideas that are worth implementing? Are your marketing inputs and actions limited to short boardroom meetings? What if your customer or partner asks you … Continue reading Online Marketing Consulting: Why Do You Need This? →

Why Targeting Hispanics Online Is Worth The Money

by Lee Vann, Columnist, October 3, 2016 In August, CPG giant and the world’s largest advertiser Procter & Gamble declared that they would buy highly targeted Facebook ads less often. P&G will continue to invest heavily in Facebook advertising, but found that “targeting to super-specific audiences was expensive but didn’t result in a big difference to its … Continue reading Why Targeting Hispanics Online Is Worth The Money →