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Chintan Zalani April 21, 2021 In 2018, a MarketResearch.com report claimed that the global Elearning market was touted to touch over $ 325 billion by 2026. But virtual learning picked up tremendous steam worldwide last year with coronavirus-induced lockdowns. It led to remote teaching — using digital platforms — becoming the norm. Education technology platforms … Continue reading Why You Need to Launch an Online Course: eLearning Stats 2021 [Infographic]
Angela Hausman, PhD April 8, 2021 Maybe you’ve owned an e-Commerce platform for years or maybe you started into e-commerce during the global pandemic because your physical store wasn’t able to open or customers weren’t willing to shop due to fears of the virus. Regardless of how you got online, as a company, your main … Continue reading Sell More Products Online With These 4 Platforms
Email Collection Forms Improve Performance Of Online Videos by Laurie Sullivan @lauriesullivan, April 7, 2021 Consumers are more willing to give their email address to businesses when engaging with video content, according to data released Wednesday. Wistia, a hosting platform focused on video and podcasting, published a report Wednesday analyzing video marketing trends. It also examines how the … Continue reading Email Collection Forms Improve Performance Of Online Videos
Digital Boomerang: New Online Customers Drive Boost In Returns by Ray Schultz , Columnist, April 5, 2021 New customers spent 144% more last year than they did in 2019, and that may be because there were more of them, judging by a new report from Alliant. Alliant’s DataHub, a cooperative database, saw a 57% YoY … Continue reading Digital Boomerang: New Online Customers Drive Boost In Returns
Anthony Villegas April 5, 2021 When it comes to developing conversion optimization strategies, there are a lot of decisions to make. Phrasing the messaging, designing the campaign, and formulating the strategy itself are all factors to consider. How do you know which direction to go, which choices will be the most effective at boosting conversions? … Continue reading Online Retailer’s Guide to Effective A/B Testing
Angela Hausman, PhD April 5, 2021 If you are a service provider, you likely experienced some serious declines in your business revenues during the pandemic as everyone avoided being inside for fear of contracting the deadly virus. With more folks getting vaccinated every day, as many as three half million per day in the US … Continue reading Promoting Your Service Business Online: Tips for Getting Found
Dave Kosmayer April 5, 2021 Churn. The big bad wolf that every business is afraid of. Sometimes referred to as customer turnover, it’s often found in companies that offer subscription services, however it is far from being exclusive just to them. Churn is when a customer starts using a business’s product or service, and for … Continue reading 6 Ways to Reduce Churn in Your Online Business
Jennifer Lyons March 31, 2021 Have you ever been scrolling through Instagram and been drawn to a product you’ve seen repeatedly? Have you ever felt compelled to stop at the coffee shop with a line out the door versus the empty one around the corner? If you’ve ever experienced a sudden fear of missing out … Continue reading How to Use Social Proof to Boost Your Online Marketing
Angela Hausman, PhD March 28, 2021 Marketing changed a lot over the last 20 years. Previous advertising campaigns like those on TV, billboards, and in print, such as local papers and magazines are no longer as effective as they used to be. Plus, the cost of these marketing tools puts them out of reach of … Continue reading Grow Your Business Online with These 6 Strategies for Success
Nuno Salgado March 4, 2021 While businesses used to do most of their sales at physical, brick-and-mortar locations, recent years have seen steady growth in eCommerce and online shopping. Consumers now spend most of their time online, and nearly every product can be purchased with just a few clicks. Is your business missing out on … Continue reading A Business’s Guide to Building an Online Store
