Angela Hausman, PhD May 29, 2021 SEO is a complex field that many businesses don’t manage effectively or even understand fully. Without the ability to implement an effective SEO strategy, you’re wasting precious resources and delivering far too few results in terms of reach. Today, we’ll discuss specialized SEO and whether, in fact, this is … Continue reading Specialized SEO: A New Strategy or an Adaptation for Your Niche?
Brian Meert April 19, 2021 Today, you can’t plan out a marketing strategy without stumbling upon the topic of influencer marketing. Using an established influencer to help promote your brand means reaching a dedicated portion of your core audience without going through the time and trouble of building that audience from scratch. A niche influencer … Continue reading What Is a Niche Influencer and When Should You Hire One?
There are still many questions to be answered about the events landscape post-COVID. Kimberly Dutcher on December 22, 2020 We’re all still trying to work out virtual events, as well as looking forward to next year when the COVID vaccine might ultimately herald a return of in-person engagement, perhaps in tandem with virtual content. Everyone … Continue reading One view of the future of events: niche and hybrid
Choncé Maddox — March 9, 2020 The niches are in the riches as some people like to say. It’s very true. As a freelancer, the type of work you specialize in can have a direct impact on how much money you’re able to make. As a writer, I know that there are some niches where … Continue reading 3 Signs That Your Freelancing Niche is Profitable
Google Focuses On Niche Local Events To Gain More Data by Laurie Sullivan @lauriesullivan, July 19, 2019 Google sees local services as a path to peer-to-peer conversations to gain more data about people, places and things. Some think the company has added a social layer to local services like Google My Business and Google Maps. … Continue reading Google Focuses On Niche Local Events To Gain More Data
Dean Mackenzie — November 26, 2018 Follow @deanmackenzie_ — November 26, 2018 “If you’re choosing a niche… and it’s difficult… who ya gonna call?” (to the tune of “Ghostbusters”) Mangled lyrics aside, niching is a huge issue most freelancers must deal with, whether they’re just getting started or at some point down the road. Trying … Continue reading I Ain’t Afraid of No Niche! Choosing a Niche… With the Ghostbusters
Taylor Gordon — November 10, 2018 — November 10, 2018 Free-Photos / Pixabay You’ve probably heard the advice over and over again that you need to become an authority and build your own personal brand to stand out. How is all of this done? It’s not as simple as using the same colors consistently on … Continue reading 4 Steps to Becoming an Authority in Your Niche
Manish Dudharejia — August 17, 2018 Follow @Manish_Analyst — August 17, 2018 In today’s vast online market, the more focused and specific your business is, the better. Niche markets, while they may be small, can be incredibly powerful and profitable. By breaking down large audiences into small subsets, businesses can provide niche markets with the … Continue reading 3 Easy Ways to Attract Customers to Your New Niche Small Business
Susan Friesen — August 3, 2018 Follow @eVisionMedia — August 3, 2018 3 Ways to Help Better Position Your Business for Market Success Finding your business niche is the first step in defining your brand. If you don’t understand how to position your business in the market place or know what you’re selling and why … Continue reading How to Find Your Business Niche
Samantha Martin — July 10, 2018 Follow @Socially_Sam — July 10, 2018 There’s always talk that the riches are in the niches. In other words, you need to drill down to find your perfect niche. That’s cool. But then people come up with stupid niches like they serve heart centred, soulful, gurupreneurs. I too … Continue reading How To Nail Your Niche