Tag Archives: Niche

What Is a Niche Influencer and When Should You Hire One?

Brian Meert April 19, 2021 Today, you can’t plan out a marketing strategy without stumbling upon the topic of influencer marketing. Using an established influencer to help promote your brand means reaching a dedicated portion of your core audience without going through the time and trouble of building that audience from scratch. A niche influencer … Continue reading What Is a Niche Influencer and When Should You Hire One?

One view of the future of events: niche and hybrid

There are still many questions to be answered about the events landscape post-COVID. Kimberly Dutcher on December 22, 2020  We’re all still trying to work out virtual events, as well as looking forward to next year when the COVID vaccine might ultimately herald a return of in-person engagement, perhaps in tandem with virtual content. Everyone … Continue reading One view of the future of events: niche and hybrid

I Ain’t Afraid of No Niche! Choosing a Niche… With the Ghostbusters

Dean Mackenzie — November 26, 2018 Follow @deanmackenzie_ — November 26, 2018 “If you’re choosing a niche… and it’s difficult… who ya gonna call?” (to the tune of “Ghostbusters”) Mangled lyrics aside, niching is a huge issue most freelancers must deal with, whether they’re just getting started or at some point down the road. Trying … Continue reading I Ain’t Afraid of No Niche! Choosing a Niche… With the Ghostbusters

3 Easy Ways to Attract Customers to Your New Niche Small Business

Manish Dudharejia — August 17, 2018 Follow @Manish_Analyst — August 17, 2018 In today’s vast online market, the more focused and specific your business is, the better. Niche markets, while they may be small, can be incredibly powerful and profitable. By breaking down large audiences into small subsets, businesses can provide niche markets with the … Continue reading 3 Easy Ways to Attract Customers to Your New Niche Small Business

How To Nail Your Niche

Samantha Martin — July 10, 2018 Follow @Socially_Sam — July 10, 2018   There’s always talk that the riches are in the niches. In other words, you need to drill down to find your perfect niche. That’s cool. But then people come up with stupid niches like they serve heart centred, soulful, gurupreneurs. I too … Continue reading How To Nail Your Niche