by Dave Schoenbeck Follow @daveschoenbeckOctober 18, 2016 Have you ever hired a candidate you thought was a good fit for your business, only for them to struggle and resign after a year? It’s a frustrating experience for any business owner, especially when you tally what you invested in them. You wonder how you could’ve gone … Continue reading Performance Agreements: Why Your Business Needs Them
by Nicole Blanckenberg Follow @https://twitter.com/StoreYaComOctober 18, 2016 Is your online store site optimized to its full potential? If you run your online store on WordPress, or are planning to launch your WordPress site soon, then this one is for you. Using leading eCommerce WordPress plugins help merchants to optimize their WordPress online stores which in … Continue reading 13 WordPress Plugins Every Merchant Needs
by Christine Watts Follow @IOUFinancialOctober 18, 2016 As the weather starts to cool, merchandisers’ thoughts turn to Black Friday, the day after Thanksgiving, while online sellers are more interested in Cyber Monday, three days later. Then comes the whole Christmas shopping frenzy, and the post-Christmas bargain hunting. In all cases, getting your inventory right can … Continue reading How to Predict Your Inventory Needs for the Holidays
by John Hodge Follow @johnahodgeOctober 12, 2016 Okay so, it’s common knowledge that marketing technology is always changing. The thing is, this constant expansion in tech has implications on a marketer’s ability to keep up with it. Reading articles about what’s new isn’t good enough. Clients have questions, and the answers to them can’t rely … Continue reading 15 Reasons Every Marketer Needs Their Own Website
by Susan Gilbert Follow @SusanGilbertOctober 12, 2016 How Your Business Can Build More Sales Through Benefits Features versus Benefits – what does that mean for your business? Often my clients, when I ask what their book, product or service will do for their customers, I hear features. What you’ll want to focus on is benefits. … Continue reading Why Your Business Needs to Focus on the Benefits
by Kirstin Liebhardt Follow @onlinenewsroomOctober 4, 2016 Social media means different things to different people. Connecting with friends, liking and sharing photos of loved ones and keeping tabs on your local community are what many users on social media sites like Facebook and Twitter are doing. Did you know social media can also help with … Continue reading 3 Reasons Your News Needs Social Media
by Ronaldo GomezSeptember 29, 2016 Everything you do within a sales funnel points to one ultimate goal: A conversion. In many sales funnels, the final step prior to conversion is a landing page. Many marketers don’t realize how important this singular location is for your success. If it is missing critical pieces, your conversion rate … Continue reading 5 Critical Elements Every Landing Page Needs
The coming of artificial intelligence to Salesforce and other marketing tools raises the question of what exactly marketers will do. Barry Levine on September 26, 2016 Last week, Einstein went to work for Salesforce. The company enlisted the name of the smartest person ever to brand its new platform-wide layer of artificial intelligence. While … Continue reading With brains like Einstein’s, who needs marketers?
by Rakesh Soni Follow @Oye_SoniSeptember 24, 2016 As a website visitor you expect the website design and experience to meet your wants and needs, not the other way around. As a business, you need to keep your customers in mind in order to grow your business. With your website being one of the first points … Continue reading Why Your Website Needs Customer-Centric Registration
by Greetje den Holder Follow @GdenHolderSeptember 21, 2016 Why your Business Needs Powerful Communication for its CSR Corporate Social Responsibility (CSR) is an important aspect of your strategy. Customers expect your company to think about its impact and just thinking about being exposed online as a company harming its environment makes many CEOs cringe. However, … Continue reading Why your Business Needs Powerful Communication for its CSR
