Emily Helander — January 13, 2017 — January 13, 2017 It’s easy to say that mobile and local are two of the most important factors in marketing right now when three-quarters of US adults own a smartphone and local searches are growing 50% faster than mobile searches. And when a powerhouse like Google makes adjustments … Continue reading 2 Important Google AdWords Extensions Updates (and What You Need to Do)
Benjamin Brandall — January 6, 2017 — January 6, 2017 Ever had to listen to yourself repeating the same instructions to coworkers? Are you struggling to remember how to complete a task you last tackled a month ago? Remember feeling frustrated by the time and effort wasted? It doesn’t have to be this way. Picture … Continue reading Why You Need To Create A Process For Everything You Do More Than Twice
Julie Chomiak — January 6, 2017 — January 6, 2017 Small business owners manage everything in their company, from payroll to business development. As business as a whole continues to evolve, now is the time for small businesses to take the dive into digital marketing. While print marketing is still a vital part of a … Continue reading Going Digital: Everything Small Business Owners Need To Know Before Making the Digital Dive
Lindsay Christensen — January 4, 2017 — January 4, 2017 This is the seventh part of our eight-part series on mastering PPC. We are living in a “mobile-first” world right now, which means every aspect of your digital marketing needs to be configured for mobile devices – including your PPC campaigns. You have to have … Continue reading Mastering PPC: Why You Need a Mobile Strategy
Hana LaRock — January 3, 2017 — January 3, 2017 When it comes to marketing your business, it’s nice to have friends. And, by friends, we mean “affiliates.” Affiliate marketing is a great way to spread the word about your company, while also doing a favor for someone else. Affiliate marketing is highly recommended if … Continue reading This Is What You Need To Know About Affiliate Marketing
Paul Keijzer — January 3, 2017 Follow @Paul_Keijzer— January 3, 2017 There’s no better time to set goals for yourself than the start of the year. And I’m not talking about professional goals or your business’s goals. I’m talking about your personal goals. Your leadership resolutions that’ll set the tone and pace of the year … Continue reading 3 Leadership Resolutions You Need To Make For 2017
Kasia Perzyńska — January 2, 2017 — January 2, 2017 What is Metadata in HTML Metadata is information about your HTML document that isn’t visible on a page, but is in the search results. Metadata usually specifies the page description; author of the asset; the date of publication or the date of the last update; … Continue reading Everything You Need to Know About Meta Descriptions
Adam Fout — December 30, 2016 Follow @bluesteeletx— December 30, 2016 We get this question all the time: “Can I just see the design first and send you the content later?” Trust me, I understand why this happens — as human beings, we are visual animals. We need to see something to really be able … Continue reading Content Before Design — Why We Need Your Content Before We Design Your Website
Kristi Russo — December 26, 2016 Follow @russo_k— December 26, 2016 LinkedIn is a very public forum, so if you are like many members, you take care not to say too much. This guarded mindset is especially true if you are thinking about leaving your current job or might be open to the idea. You … Continue reading Open Candidates: The LinkedIn Update You Need to Know Right Now
Jon-Mikel Bailey — December 27, 2016 Follow @jonmikelbailey— December 27, 2016 Before you jump right into a website redesign, there are a few things you’ll want to do. I know you’re excited but some preparation will seriously cut back on gray hairs. If you gather what you need according to the list below, you’ll be … Continue reading 3 Things You Need Before Redesigning Your Website
