Creating an HTML Email Everything you Need to Know Rohan Kar / 04 Jul 2022 While an HTML email empowers you to deliver a stunning user experience to your subscribers — designing and developing one is no walk in the park. The exercise of creating an HTML email is rather nuanced, requiring one to … Continue reading Creating an HTML Email Everything you Need to Know
Merkle Cookie Crumbs: What Marketers Need To Know by Laurie Sullivan , Staff Writer @lauriesullivan, July 5, 2022 As the death of the cookie looms, brands are working to find new ways to reach consumers. Merkle recently announced its collaboration with Tealium to help brands identify target audiences online when that time comes. The partnership has been in place since 2015. What … Continue reading Merkle Cookie Crumbs: What Marketers Need To Know
With Thrifty Back In Style, Marketers Need New Messages by Laurie Sullivan @lauriesullivan, July 1, 2022 Thrifty is back in style — and marketers will need to adjust consumer messages to express compassion and understanding. Data shows a reverse trend to the carefree spending seen in November 2021 in the United States. “Thriftiness is back … Continue reading With Thrifty Back In Style, Marketers Need New Messages
By Talib Visram June 30, 2022 While there is a lot the U.S. government can do to curb climate change, it still will need the private sector to be a pivotal partner (especially in light of the recent Supreme Court ruling limiting the power of the EPA). Working with business remains … Continue reading If the government can’t regulate emissions, it’s going to need business buy-in
By Dale LaRue June 27, 2022 Our exposure to chatbots is at an all-time high. From customer service to commerce to healthcare, chatbots are the fastest growing brand communication channel, thanks to their ability to handle issue resolution, remove friction in surfacing common information, and enable self-service to relieve human bottlenecks. But … Continue reading Chatbots need to evolve to stay relevant in the age of virtual assistants
Why You Need Core Values Joe Martin / 12 Jun 2022 What gets you up in the morning? Seriously think about it. Your alarm goes off; why are you getting out of bed? Of course, many adults would say they have to pay bills, provide for a family, and save for a great vacation, … Continue reading Why You Need Core Values
By Sabine Cherenfant June 05, 2022 All things come to an end. You’ve found another job, or you want to take a step back and reevaluate your career. Either way, there is a process you should follow when quitting a job. A major part of it is writing a resignation letter that lets … Continue reading Everything you need to know about writing a resignation letter (samples included)
Before you purchase these essential tools, make sure your organization has the resources, and the right mindset, to practice search engine optimization effectively. Pamela Parker on June 15, 2022 Understanding your current marketing processes, knowing how to measure success and being able to identify where you are looking for improvements are all critical pieces of … Continue reading Does your marketing team need an SEO platform?
By Scott Dust June 03, 2022 Organizations are hiring remote employees in droves. This has made the lives of hiring managers much easier, because doing so significantly broadens the talent pool. Employees seem to enjoy it as well, as it has become an important source of flexibility and, in turn, overall well-being. However, there’s … Continue reading Your remote employees aren’t disloyal. They just need more of this
Your Startup Probably Doesn’t Need Funding – and Here’s Why Andrew Gazdecki / 30 May 2022 Ever wished your teachers had taught you money skills? As the proud father of a two-year-old boy, I hope one day to teach him how to manage money so he needn’t worry as much about it as I … Continue reading Your Startup Probably Doesn’t Need Funding – and Here’s Why
