Want to know the key mobile statistics that will help you become a better marketer? Columnist Aaron Strout digs into the numbers that matter. Aaron Strout on June 8, 2015 Once a year, I like to do a quick dive into some key mobile statistics that marketers should care about. We could easily explore more … Continue reading 13 Mobile Marketing Stats You Need To Know
Brandon GrimesJune 6, 2015 Careers and Digital Marketing Having a career in digital marketing can be fun, hectic, stressful, rewarding, and gratifying all rolled into one. Some days you wake up ready and willing to conquer the world with your new tech client that needs help bringing visibility to their new product. Other days you … Continue reading Skills You Need for a Career in Digital Marketing
Brent PohlmanJune 4, 2015 Are You On The Brink Of Something Big? Every day presents its opportunities. Are we ready to embrace the day and achieve excellence. I truly believe this is a mindset! I am learning more and more that learning on all levels is the key to keeping ahead of the curve. The … Continue reading Change Management – Stuck In The Past Or Need A New Mindset?
Jay PalterJune 2, 2015 Mary Meeker’s annual Internet Trends Report is must reading for any business leader these days. It provides a high level overview of many relevant issues and trends affecting the marketplace for many businesses. This year, I reviewed the 196-slide presentation and highlighted those slides that jumped out at me. I hope … Continue reading 13 Slides You Need To See From Mary Meeker’s Internet Trends
Laurie Sullivan @lauriesullivan, (May 28, 2015) A growing need to track performance in mobile applications prompted Google to build out a tool that tracks metrics, and sign on partners to support the move. The company announced Google Analytics for Apps Thursday at its annual I/O conference. The tool provides greater transparency into the effectiveness of … Continue reading Google Delivers On Need To Track Mobile Metrics, Performance (DD)
Jawad KhanMay 26, 2015 Silicon Valley is the global capital when it comes to innovation, creativity and entrepreneurship. Every year, hundreds of web based products, mobile apps, social networks and other innovative forms of tech startups emerge from the development labs and studios of the technological hub. It has become a major attraction for engineering students … Continue reading 7 Reasons Why Silicon Valley Startups Need More MBAs
Jasmine HenryMay 24, 2015 UX is based on 200 years of scientific knowledge, 30 years of industry best practices and specifically applied research. – @mashable User experience (ux) is an emerging practice that sits at the intersection of behavioral science, web development, and domain-specific knowledge. It’s a human-centric approach to understanding how people engage with … Continue reading How Important Is User Experience? 9 Things You Need To Know About UX
Jon-Mikel BaileyMay 21, 2015 Have you ever visited a website based on the promise of great content and…what a dump?!? Did you even read the content after the first impression? Content in and of itself is not the complete picture. Design matters. Visuals matter. User experience matters! Mark Schaefer talks about this in The Content … Continue reading Why You Need To Re-Evaluate The Design Of Your Blog
Susan SolovicMay 19, 2015 Are you and your blog having relationship problems? I’ve seen it so many times. Here are the common troubles I’ve witnessed: You know you should have a blog, but just haven’t gotten around to it yet, You started a blog, but have lost your motivation and are letting it slip, and … Continue reading Is Your Blog Getting Lonely? All The Tips You Need To Rekindle Your Love
James Geshwiler and Lori Dernavich Mark Organ thinks very differently about how to evolve as a founder-CEO now that he’s on his second company. A decade ago, Mark co-founded customer relations management software company Eloqua. “I held on too long to all the details of the business,” he says. Even though the company had reached … Continue reading Four Tough Questions Startup CEOs Need to Ask to Scale
