Tag Archives: need

Google’s NBA-Related Search Trends Tell Marketers What They Need To Know

Google’s NBA-Related Search Trends Tell Marketers What They Need To Know by Laurie Sullivan , Staff Writer @lauriesullivan, June 8, 2022 Viewership for the 2022 National Basketball Association (NBA) Finals Game 1 rose 37% this year, compared with last, according to Nielsen. NBA Finals Game 1, where the Boston Celtics defeated the Golden State Warriors 120-108, … Continue reading Google’s NBA-Related Search Trends Tell Marketers What They Need To Know

How to decide if you need an enterprise email marketing platform

Here are some questions to ask to determine if your organization can benefit from this software adoption. Pamela Parker on June 6, 2022 Deciding whether your company needs an enterprise-level email marketing platform calls for the same evaluative steps involved in any software adoption, including a comprehensive self-assessment of your organization’s business needs and resources, … Continue reading How to decide if you need an enterprise email marketing platform

Are you wealthy? Here’s how much money Americans say they need to live comfortably

By Sam Becker   May 18, 2022 The pandemic was a catalyst for all types of change, and that includes how comfortable many Americans are with their nest eggs. Americans say they need an average net worth of $774,000 to be “financially comfortable,” and an average net worth of $2.2 million to be “wealthy,” according … Continue reading Are you wealthy? Here’s how much money Americans say they need to live comfortably

What you need to know from Google Marketing Live

Here’s a recap of the marketing news from Google’s annual event, including Automation, Performance Max, YouTube Shorts and more. Greg Finn on May 25, 2022 Here’s everything marketers and advertisers need to know from (May 29, 2022)’s Google Marketing Live 2022. Performance Max upgrades. Google is helping more advertisers try their most automated campaign type, Performance Max. … Continue reading What you need to know from Google Marketing Live

The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them) 

The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them)  Nate Nead / 29 Mar 2022   Software development in the United States introduces significant challenges. There’s currently a shortage of software developers, meaning there’s no guarantee you’ll be able to find a team with the skills necessary to … Continue reading The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them) 

Digital CX: Businesses need them, yet struggle to create great experiences

Survey finds only 38% of marketers they have clearly defined goals and strategies for digital customer experience. Constantine von Hoffman on April 1, 2022 Marketers know they need great digital customer experience, but few know how to get it.  While 84% agree that businesses must deliver excellent digital customer experience to survive, only 38% say … Continue reading Digital CX: Businesses need them, yet struggle to create great experiences

To build a healthy workplace, you need a toxic culture alarm

By Ludmila N. Praslova   March 14, 2022   Could the Great Resignation have been prevented? Toxic organizations are the key cause of employee exodus, according to an MIT report. Moreover, my research indicates that employee disillusionment with how organizations function existed long before the pandemic. What if your workplace had an early warning system, … Continue reading To build a healthy workplace, you need a toxic culture alarm