Build your online identity with a domain name www.Com Registering a domain name is one of the first steps to starting a new business. That’s because whatever name is chosen will represent the business’s space on the internet — and, possibly, a customer’s first impression of the company. But once you have that domain name, … Continue reading Three ways to use a domain name for business today
Kevin George — October 6, 2017 Follow @imkevin_monk — October 6, 2017 Hello {{contact.firstname}} , This is the most clichéd start to an email that every marketer is accustomed to using in their marketing emails. With email becoming one of the most dominant marketing channels for customer acquisition and retention, it is important to treat … Continue reading How to Personalize Emails Beyond the ‘First Name’
Getting a domain name doesn’t have to be complicated or expensive. The internet is generally the first place people look for information on just about everything. That’s why when you register a domain name, or several, it’s an important step for making sure businesses can be found — even without a website. To help eliminate … Continue reading 4 domain name registration myths debunked
Eli Schwartz — September 8, 2017 — September 8, 2017 You have just decided to create a new business, or maybe you just had an idea for a new website. Either way, you do what everyone does in the 21st century: you go to register a domain. Unless you came up with an incredibly unique … Continue reading How to Choose a Domain Name When Your Best Idea is Taken
Denny McCorkle — August 30, 2017 Follow @DennyMcCorkle — August 30, 2017 Your social profiles and the social sharing of career-related content should confirm your personal brand identity to others and provide support for personal name SEO. Content has power for personal branding. The social sharing of curated or created content can: (1) show others … Continue reading Reimagine Your Content and Social Sharing for Personal Name SEO
Kristin Hicks — August 4, 2017 — August 4, 2017 You’ve decided to start a blog. You’re ready for the world to learn more about your business, your passions, or both. One of the biggest challenges to getting started is finding the right name for your blog. Figuring out a good name is hard enough … Continue reading How to Choose a Domain Name for Your Blog
Personal Branding Blog — July 24, 2017 — July 24, 2017 In this busy world, it’s more important than ever to find unique ways for you and your business to stand out. Selling yourself and your business might seem like a daunting task, but there are numerous ways to accomplish the task. Of course, having … Continue reading 10 Unique Ways to Get Your Name Out There
Columnist Purna Virji explains why an AI-driven conversation agent can potentially be the best sales assistant you have, and provides advice for how to plan and implement your own chatbot. Purna Virji on July 21, 2017 Think back to five short years ago: Facebook IPO’d; Oxford American Dictionary named “gif” its word of the … Continue reading The name is Bot, Chatbot: How to shake up conversions with stirring conversations
Attribution invokes a ton of buzzwords, and navigating them can be tricky. Columnist Alison Lohse walks you through the differences between marketing mix modeling, multi-touch attribution, and cross-channel attribution. Alison Lohse on June 9, 2017 Marketing analytics is one of the most buzzed-about categories in the current red-hot martech landscape. For those of us … Continue reading What’s in a name? MMM, multi-touch attribution and cross-channel attribution compared
Denny McCorkle — June 9, 2017 Follow @DennyMcCorkle— June 9, 2017 Personal name SEO requires a personal name claim along with a complete and consistent use of your resume name, both on and off the web. “Call him Voldemort, Harry. Always use the proper name for things.” ~ J.K. Rowling, Harry Potter and the Sorcerer’s … Continue reading Future-Proof Your Personal Name SEO for Personal Branding & Job Search
