Tag Archives: must

Outsourced Social Media Management Must Include This

by Brooke B. Sellas Follow @madSMscientistSeptember 10, 2016 Outsourced social media management is what we specialize in here, though we prefer to call it done-for-you social media management. With our 5th birthday looming next year, we’ve taken stock of things and ranked what’s most important and least important with our outsourced social media management clients. … Continue reading Outsourced Social Media Management Must Include This →

4 Shopper Stats that Make Website Personalization a Must

by Shana RusonisSeptember 2, 2016 As a retailer, you’re quite familiar with calls to personalize your site in order to optimize the customer experience and supercharge sales. You can pin this personalization mandate on the Amazon effect. While you may think references to Amazon are overused, there are good reasons this retail giant continues to … Continue reading 4 Shopper Stats that Make Website Personalization a Must →

3 digital marketing trends the customer-centric CMO must prepare for now

Rather than fearing the rapid changes afoot in digital marketing, columnist Mike Sands urges you to embrace them as opportunities. Find out how to position yourself to take advantage of these powerful trends. Mike Sands on August 2, 2016   Digital marketing is on the precipice of major change, driven by new technologies and the … Continue reading 3 digital marketing trends the customer-centric CMO must prepare for now →

4 Characteristics Every Entrepreneur Must Have!

August 2, 2016   There is no special formula that guarantees entrepreneurial success. But there are some characteristics that successful business owners share. These distinctive personality traits can definitely be learned, but many of us are born with them as well. Here are some common characteristics of successful entrepreneurs: 1. They Inspire Everyone Around Them … Continue reading 4 Characteristics Every Entrepreneur Must Have! →