How do you keep your employees happy and productive? Columnist Steve Olenski offers up these 12 techniques to help get you started. Steve Olenski on April 13, 2015 When it comes to startup ventures, employees are a big part of your brand — they’re brand advocates, they represent your company in social media, they help … Continue reading 12 Ways To Make Your Most Important Brand Ambassadors — Your Employees — More Productive
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How To Make The Most Of A $10 Facebook Ad Spend
Susan MoellerApril 7, 2015 A great article at JeffBullas.com recently offered 10 excellent reasons to spend $ 10 a week on Facebook advertising. The piece, written by Jason Parks, made a strong case for investing cash into your content marketing strategy on Facebook. But, there are a couple of ways to make that $ 10 … Continue reading How To Make The Most Of A $10 Facebook Ad Spend
How Small Business Can Get the Most Out of a Video Production Budget
Robert WeissApril 6, 2015 If you are a small business and looking to do small business video, then you should get started today! Actually, that goes for medium and large businesses too! There is no other digital marketing tool that gives you what a well crafted business video can do for you – always being … Continue reading How Small Business Can Get the Most Out of a Video Production Budget
The 7 Most Meaningful Dimensions For Customer Segmentation
Marketers these days are overwhelmed with possible sources and points of data. Columnist Jordan Elkind helps you focus on what matters most. Jordan Elkind on April 6, 2015 How would you describe your store’s ideal customer? Would you be able to map out where they came from, how they ended up on your site, and … Continue reading The 7 Most Meaningful Dimensions For Customer Segmentation
Traffic Optimization Secrets Most People Don’t Know About
Troy HollenbeckApril 4, 2015 When it comes down to it, making money with Internet marketing isn’t rocket science. All you have to do is use paid or free methods that lead visitor to your offers, services or product, then utilize techniques within our content that maximize conversion rates. Without a doubt, paying for traffic is … Continue reading Traffic Optimization Secrets Most People Don’t Know About
How to Choose the Most Reliable Web Hosting for Your eCommerce Site
Christopher Jan BenitezMarch 25, 2015 Setting up an eCommerce site has become a standard for businesses to sell their products and services online. This not only helps businesses raise their revenue by reaching out to their target audience, but also provide customers a seamless web experience by placing their orders online without having to line … Continue reading How to Choose the Most Reliable Web Hosting for Your eCommerce Site
5 Things Interviewers Hate The Most
Personal Branding BlogMarch 24, 2015 Job interviews are your chance to explain your professional background plus your skills and impress the interviewer to get the job. Therefore, it is important to go there prepared and know what you should do and should not do. Some behaviors can hurt you and may prevent you getting the … Continue reading 5 Things Interviewers Hate The Most
Digital Marketer: The Most Entrepreneurial Job In Marketing
Kyle WongMarch 23, 2015 Digital marketers have the most entrepreneurial jobs in marketing. As an entrepreneur and founder of Pixlee, I’ve worked with hundreds of digital marketers and have seen great changes in the landscape. Over the past few years I’ve noticed that the digital marketing role in particular is incredibly entrepreneurial. There are many … Continue reading Digital Marketer: The Most Entrepreneurial Job In Marketing
How Modern CFOs Make the Most of Their Financial Metrics
Rob HullMarch 21, 2015 We’ve made the case for years: There’s a huge opportunity and need for CFOs to become more strategic to their organizations. We all agree that financial data should heavily influence future decisions within any business eyeing long-term success. But the cumbersome effort required to gather and analyze historical performance data and … Continue reading How Modern CFOs Make the Most of Their Financial Metrics
CMOs On Twitter: What They Share, How They Share It & The People They Retweet Most [Report]
Data analytics firm Neustar offers a comprehensive look at how high-ranking marketing execs are using the social platform. Amy Gesenhues on March 20, 2015 According to a new report analyzing Twitter activity for more than 1,000 high-ranking marketing execs, it turns out CMOs are more likely to share mainstream media stories versus industry-related news, and … Continue reading CMOs On Twitter: What They Share, How They Share It & The People They Retweet Most [Report]