Social media provides an enormous pool of insights on your market and competitors. These social listening tools bring those insights right to the surface. People have always talked about brands and products. They’ve praised and complained about companies in the dining rooms, by the water cooler, over the phone. With the rise of social media, … Continue reading 7 best social media monitoring tools for any business
Pam Moore — May 10, 2019 Follow @pammktgnut — May 10, 2019 Being a data and ROI junkie I often find myself buried deep in analytics, spreadsheets and conversion funnels. I like to look for the “why” in both data and people. It’s easy to get side tracked by all the geekdom in social. From … Continue reading 10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019
VerticalResponse — May 11, 2019 Follow @VR4SmallBiz — May 11, 2019 Social media is a cost-effective way to market your startup or small business. However, if you don’t properly plan, it can waste valuable time, cost your company money and lead to the kind of burnout that sinks startups. The following details how much time … Continue reading How Much Time Should Your Small Business Spend on Social Media Marketing?
Clair Kim — May 10, 2019 — May 10, 2019 According to the report by Hootsuite, the organic reach on social media has been plummeting. This has been impacting the engagement on the organic posts. Businesses are now looking for ways to get their engagement back to where it used to be and also increase … Continue reading 7 Proven Hacks to Boost Your Social Media Engagement
Kaitlyn Hammond — May 9, 2019 — May 9, 2019 With billions of people logging into social media networks worldwide, by now every business owner must know the importance of having a brand presence on social media. In fact, 94% of all small businesses have at least one social media account. The frustrating factor for … Continue reading What Your Business MUST Be Doing to Stand Out on Social Media
Dana Kachan — May 8, 2019 Follow @DanaKachan — May 8, 2019 The days when businesses used to consider UX as something that should concern only designers are long gone. Smooth and engaging user experience plays a vital role in fulfilling the goals of every business. That’s why user experience design has become a priority … Continue reading Social Media + UX: The Perfect Pairing
Shaina Weisinger — May 2, 2019 — May 2, 2019 Not only are businesses told that their brand has to be everywhere their potential customer is, but businesses are also taught to educate and speak to their audience differently based on various social media platforms. What’s posted on a business’ Instagram account is usually very … Continue reading 3 Hacks to Never Stress About Your Business’s Social Media Content Ever Again
The company announced original content deals with several news and entertainment organizations, including Univision, Wall Street Journal, Live Nation and MTV. Amy Gesenhues on April 30, 2019 Twitter announced multiple video content partnerships with a variety of news and entertainment outlets on Monday during its Digital NewFronts event. The list includes deals that will bring … Continue reading Twitter puts focus on exclusive media partnerships to attract video advertisers
Sam Davtyan — April 29, 2019 Follow @samdavtyan — April 29, 2019 Video has been big in marketing for several years now, and it just keeps getting bigger. Customers connect with video in a way that they don’t with text – which is okay, because articles and videos do different jobs. Marketing videos need to … Continue reading Marketing Videos Are Exploding on Social Media – Take Advantage of It
Arik Hanson — April 28, 2019 — April 28, 2019 Over the last week, I’ve spoke to two college classes about one hot topic: Personal branding. More specifically, how college seniors about to enter the workforce can build, nurture and sustain an effective personal brand online (photo credit below: Mark Jenson, professor, Hubbard School of … Continue reading Social Media Personal Branding Advice for the Class of 2019
