Tag Archives: Media

Up Your Social Media Strategy with These Tips

Social Media Strategies

Kaitlyn Hammond — December 23, 2019 Social media has burrowed into the population’s psyche as an indispensable source of news, opinion, and gossip. Approximately half of the earth’s population uses social media via platforms like Twitter, Instagram, Facebook, and YouTube. The average time a social media fan spends on these platforms exceeds two hours per … Continue reading Up Your Social Media Strategy with These Tips →

Pros and Cons of Small Businesses Using Social Media Marketing

Small Business Challenges

Lanre Onibalusi — December 19, 2019 Follow @Onibalusi Image Credit: Unsplash Over the years, social media has gone from a tool used purely for socializing to one that helps improve brands and businesses. Social media marketing is a cost-effective way for small businesses to promote their brand and services, as well as increase their customer … Continue reading Pros and Cons of Small Businesses Using Social Media Marketing →

4 Steps to Become a Social Media Influencer [Step-by-Step]

Social Media Influence

Marko Sipila — December 19, 2019 Follow @https://twitter.com/intricateseo What is an Influencer? Influencer marketing has shot up to unimaginable heights over recent years. This is mainly through social media that now boasts billions of active users. According to a research report by Global Digital Statshot, close to half of the global population is actively using … Continue reading 4 Steps to Become a Social Media Influencer [Step-by-Step] →

What Types Of Media, Advertising, Technology Influence Customers

Influencer Strategy

What Types Of Media, Advertising, Technology Influence Customers by Laurie Sullivan  @lauriesullivan, December 18, 2019 Media that influences consumers to visit quick service (QSR) and fast casual (FCR) restaurants is all over the map. Although consumers experience sensory overload — especially during the holidays — digital ads on mobile devices and computers rank highest at … Continue reading What Types Of Media, Advertising, Technology Influence Customers →

Social media advertising woes: Where do brands fall short?

Social Media Advertisement

Regardless of which platform you use, it’s important to target with purpose, define audiences strategically and develop impactful content. Andy Hardman on December 19, 2019 at 8:00 am Social platforms and third-party apps seemingly rise and fall overnight, making it difficult for brands to adapt to the evolving landscape and develop targeted, platform-specific content. Consequently, … Continue reading Social media advertising woes: Where do brands fall short? →

Why Activating Employees On Social Media Isn’t As Scary As You Think

Social Media Engagement

Todd Kunsman — December 17, 2019 Follow @OhSoFreshMusic As a stakeholder or leader in your company’s brand, you’ve likely experienced some level of stress about handing off part of your brand management to your employees. It’s easy to see why giving employees access to your brand on social would be scary – you never know … Continue reading Why Activating Employees On Social Media Isn’t As Scary As You Think →

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