Kasia Kowalska — April 4, 2018 — April 4, 2018 Cold email rejection is never fun. You take the time to research your prospect, you know your product can help them, you carefully tailor your opening email to speak to them personally, and you hit the ‘Send’ button with excitement. You just know they’re going … Continue reading “Stop Emailing Me!” – How to Deal With Cold Email Rejection
By HardikOza February 27th, 2017 We spoke to 5 industry people, asking each of them 2 questions: how to optimize for “near me” and “nearby” searches what local SEO strategies could be tied into voice search 1. Ben Wynkoop Website: benwynkoop.com Twitter: @benwynkoop1 1. As per Google Trends report, “Near me” or “Nearby” terms have increased … Continue reading 5 Local SEO Experts Share Voice Search and “Near Me” Predictions
Columnist Andrew Shotland takes a look at the “near me” phenomenon and shares data that helps illuminate how to rank for these queries. Andrew Shotland on February 14, 2017 If you are targeting local searchers and have not employed a “Near Me” SEO strategy, I think it’s time we had a talk. As you … Continue reading ‘Things to do near me’ SEO
by Brian Neufeld May 18, 2016 Follow @briantneufeldMay 18, 2016 My role as a fractional CMO has me occasionally interviewing marketing professionals for vacant positions for my clients. The past week was filled with reviewing about 50 resumes and talking to a dozen candidates for a marketing coordinator position. While the hiring process is time-consuming, … Continue reading Is it “We” or is it “Me”?
by Jonathon Byrd May 14, 2016May 14, 2016 What are micro-moments? Google has defined them as the everyday digital search queries submitted by consumers (e.g., the “how do I,” “where can I find,” “I want to buy,” or “I want to do” queries). Why are these so important to digital marketers? Although small in nature, … Continue reading The Growth of Micro-Moments and “Near Me” Searches
by Scott Barnett March 31, 2016 Follow @scottabarnettMarch 31, 2016 Last April, it was reported that Google Searches With ‘Near Me’ Surged 34 Times Since 2011. A key stat from that article indicates: Words like “near me,” “closest,” and “nearby” are increasingly common across the billions of queries on Google every month. More and more, … Continue reading 3 Tips For Leveraging the ‘Near Me’ Search Trend
Lynn TornabeneSeptember 21, 2015 In the U.S., programmatic ad spending topped $ 10 billion in 2014 and is set to double by 2016. While the first wave of adoption was all about big national brands, the benefits for local small and medium businesses (SMB) are perhaps even more compelling. What local business wouldn’t like to build their … Continue reading How “Do It For Me” Digital Media Will Unlock The Potential of SMB Advertising