Tag Archives: Maximize

Rich Media and Email: Maximize Impact (and Deliverability)

Kevin George — February 1, 2019 Follow @imkevin_monk — February 1, 2019 No other marketing channel builds lifelong relationships like email. It’s a prime reason that email marketing is the preferred marketing channel for customer acquisition and customer retention (80% and 81%, respectively). Rich media is one of email’s greatest advantages, transforming email—once plain-text messages … Continue reading Rich Media and Email: Maximize Impact (and Deliverability)

3 powerful ways to maximize data to grow your e-commerce business

Look more closely at the data you already have to uncover ways to increase AOV and reduce shopping cart abandonment. Ronald Dod on January 31, 2019  Those on the outside think the e-commerce game is an easy way to make some quick cash. But, operating an e-commerce company is no effortless endeavor and building a … Continue reading 3 powerful ways to maximize data to grow your e-commerce business

Back to Basics: Maximize your YouTube advertising

YouTube is a ‘reference engine’ and advertisers can leverage it to define their target audience. But like other social media platforms, brand safety must be considered. Bruce Budkofsky on December 21, 2018  Advertisers are expected to spend just shy of $30 billion on online video this year – an increase of nearly 28 percent year-over-year, … Continue reading Back to Basics: Maximize your YouTube advertising

How to Ask the Right Questions for Referrals and Maximize Your Conversion

Jay Kang — December 17, 2018 — December 17, 2018 Let me start with this quote, “If you don’t ask, the answer is always no” – Nora Roberts Now let me explain… Statistics from this survey help us really think about why we should be incorporating referral marketing into our strategies. 68% of consumers only … Continue reading How to Ask the Right Questions for Referrals and Maximize Your Conversion

Eliminate Cognitive Friction to Maximize Human Performance

Daniel Burrus — October 4, 2018 Follow @DanielBurrus — October 4, 2018 Improving cognitive performance is a strategic imperative for anticipatory leaders. Yet, cognitive performance slows down due to cognitive friction. Cognitive friction occurs when professionals can’t think through uncertainties clearly in their minds. These uncertainties include: risks opportunities outcomes consequences implications impact causations causes … Continue reading Eliminate Cognitive Friction to Maximize Human Performance

Don’t Leave Money On the Table! 3 Ways to Maximize Passive Income

Karen Repoli — August 17, 2018 Follow @karenrepoli — August 17, 2018 Stellar virtual assistants are able to look at a company objectively, ask pertinent questions, and guide the owner through the process of creating a plan for sound infrastructure and daily management. Consider a virtual assistant your objective, knowledgeable third party, the one who … Continue reading Don’t Leave Money On the Table! 3 Ways to Maximize Passive Income