Robert Pieper — December 14, 2018 — December 14, 2018 Does a Scrum Master really need technical business knowledge? If you’re trying to break in the world of Scrum, you might be asking yourself: Does a Scrum Master really need technical knowledge? Do they need business knowledge? I’m here to set the record straight. It’s … Continue reading Do I Need Domain Knowledge to be an Amazing Scrum Master?
Paul Grew — November 27, 2018 — November 27, 2018 I’ve been in a situation a few times where I’ve interviewed a candidate for a role. I’ve matched their CV to a well-prepared job specification. I’ve prepped a whole bunch of competency-based questions that the candidate answered well. An offer has been made, but when … Continue reading Who Should Interview a Scrum Master?
Sneha Mittal — November 9, 2018 Follow @genes_recoded — November 9, 2018 As a business owner, the success of your business depends on your ability to train and motivate your people. Ask yourself 3 questions: Do you want your team to perform at a higher level? Do you want to improve their customer service skills? … Continue reading Master the Skills of Training & Motivation to Grow
Rick Lepsinger — October 29, 2018 Follow @onpoint_llc — October 29, 2018 Nonverbal cues are an important part of effective communication. While an increasing amount of interaction in the business world is taking place in a virtual context, understanding the importance of nonverbal gestures and behaviors is still critical. Collectively, they make up a vital … Continue reading How The Best Leaders Master Nonverbal Communication
Jasper Alblas — October 15, 2018 Follow @alblasj — October 15, 2018 Scrum Master. One of the mandatory Scrum roles. Ever important to dictate the Development Team what to do. Keep track of metrics. Gather people to the daily Scrum. Hold performance reviews. Make sure the team improves and that if more Development Team members … Continue reading Master, UP Your Scrum!
By Joydeep Bhattacharya August 13th, 2018 Storytelling is an art and you need patience to master it overtime. In the words of Steve Jobs, “The most powerful person in the world is the storyteller. The storyteller sets the vision, values and agenda of an entire generation that is to come.” Stories are powerful because they … Continue reading How to Master the Art of Storytelling to Generate Qualified Organic Leads
Brad Smith — August 3, 2018 Follow @bsmarketer — August 3, 2018 With 11% of Internet users now blocking display ads, and many others just tuning them out, you have to work extra hard to make sure people click when they do see them. And great display ads are all about the visuals. Don’t underestimate … Continue reading 5 Design Principles to Master for Better Display Ads
Kerri Hale — July 23, 2018 Follow @kerrilkhale — July 23, 2018 Digital advertising is a relatively new discipline—at least when you consider how many years businesses have been messaging consumers to promote or sell a product or service. In the age of digital, online advertising is one of the most effective ways to expand … Continue reading The Language of Online Advertising—Concepts to Master for Success
Steve Trapps — May 31, 2018 — May 31, 2018 After delivering numerous Professional Scrum Master PSM courses I am often asked: “How do I pass the test?” People who attend the PSM course or the Professional Scrum Foundations (PSF) course are given two attempts at passing the Professional Scrum Master I assessment; provided that … Continue reading How To Prepare For The Professional Scrum Master I (PSM) Assessment
Brett McHale — March 14, 2018 — March 14, 2018 Chances are, your ads’ reach extends beyond a single platform. In fact, for most businesses, a multichannel digital marketing strategy—also referred to as a “cross-platform” strategy— is the key to success. Your website, organic search rankings, paid search, paid social, partner programs, email nurture programs, … Continue reading Master Multichannel Marketing With Facebook Ads