by Jesse RichardsonAugust 29, 2016 We’ve all heard the saying “Cash is King”. And it’s true: Cash is the lifeblood of a business. From being able to make payroll to paying supplier invoices to paying recurring bills like utilities and rent, the necessity of having adequate cash on hand is crucial for a business to … Continue reading Managing Revenue for Multi-Month Subscriptions
by Mandy Edwards Follow @memktgservicesAugust 9, 2016 TRUE STORY: A few months ago I attended a conference (no surprise there). Throughout many of the sessions, many, and I mean MANY social media tools and programs were mentioned. I saw people feverishly jotting down the names, looking up the apps on their iPhones and such. People … Continue reading 13 Tools to Make Managing Your Social Media Easier
by Caitlin Zucal June 26, 2016 Follow @Caitlin_ZucalJune 26, 2016 Millennials grew up in a digital era with countless resources at their fingertips. This access to infinite amounts of information has created a new breed of employee – one possessing a strong entrepreneurial mindset, a thirst for knowledge, and a desire for personal growth. However, … Continue reading Millennials in the Workplace: Managing a New Generation of Knowledge Worker
by Rick Lepsinger May 30, 2016 Follow @onpoint_llcMay 30, 2016 Why do some companies consistently outperform their peers? When companies that face identical circumstances are compared, one variable stands out among the winners— leadership quality. The best leaders are able to effectively influence three determinants of organizational performance—adaptation, efficiency, and human resources. Adaptation involves changes … Continue reading Managing Change: Secrets of Adaptable Leaders
by Ashwini Pai May 24, 2016May 24, 2016 Social media marketing is a lot of work; don’t let anyone tell you otherwise. From creating content and publishing it, to monitoring feeds, responding to fans and followers, and keeping track of competitors’ campaigns, it requires you to plan in advance as well as think on your … Continue reading Challenges of Managing Multiple Social Media Accounts – And How to Overcome Them
by Eric Chester May 16, 2016 Follow @eric_chesterMay 16, 2016 My new high-end coffee brewer drives me absolutely insane. It brews the absolute perfect cup of java – hot nectar of the gods – about every third day. The other two result in either an average tasting cup of convenience store coffee or an evil … Continue reading To Promote or Fire? A Leader’s Guide to Managing an Intermittent Employee
by Angela Hausman, PhD May 9, 2016 Follow @MarketingLetterMay 9, 2016 The amount of digital data is exploding. Don’t believe me. Here are some stats: The amount of data available for analysis grows 20% each year Currently 1.6 Zetabytes of data exist – that’s equivalent to 47 years of HD TV programming 80% of data … Continue reading Managing the Digital Data Explosion
by Eric Wall April 30, 2016 Follow @equivityvaApril 30, 2016 The most famous violin maker of all time was Antonio Stradivari, who made violins, violas, and violincellos in a workshop in Cremona, Italy in the late 17th and early 18th centuries. In the hands of a virtuoso, a Stradivarius can make the most beautiful and … Continue reading Working Together Apart: Managing Virtual Teams
by Katie Cooper March 15, 2016 Follow @loopthecoopMarch 15, 2016 When you’ve worked hard to build and maintain your brand, it’s easy to become emotionally attached to your work. However, it’s also incredibly important to leave that emotion at the door when dealing with customer complaints, especially when left on social media channels like Facebook. … Continue reading Managing the Negatives: 5 Tips for Handling Angry Customers on Your Facebook Business Page
by Tommy Wyher February 11, 2016February 11, 2016 Being a manager is tough enough when managing employees inside of an office but different challenges arise when a manager is asked to take over a remote team. Many of the tactics that might work in office could be ineffective when managing those outside of the office. … Continue reading Managing a Remote Team: What You Should Know
