Tag Archives: Manager

How to Avoid the Damage a “Working Manager” Can Do to Your Team

Liz Kislik — June 2, 2019 Follow @lizkislik — June 2, 2019 Does your company rely on “working managers” who simultaneously do the job they supervise? Many companies do, without being aware of the downsides. Working managers are most often found in small companies, where even those in leadership have to roll up their sleeves … Continue reading How to Avoid the Damage a “Working Manager” Can Do to Your Team

Google shares details on how first price auctions in Google Ad Manager will work

Says it is working with partners and still plans to complete the transition to first price for Google Ad Manager this year. Ginny Marvin on May 10, 2019 In March, Google announced it will shift to first price auctions for Google Ad Manager, its ad server and publisher exchange, by year end. On Friday, it … Continue reading Google shares details on how first price auctions in Google Ad Manager will work

LinkedIn Sponsored Content can now be tracked via Google Campaign Manager

The Google Campaign Manager integration will support LinkedIn Sponsored Content for video, carousel ads, lead-gen forms and more. Amy Gesenhues on October 29, 2018 at 2:58 pm LinkedIn announced on Monday it is adding Sponsored Content to the available ad units that can be tracked by Google’s Campaign Manager. Why marketers should care Earlier this … Continue reading LinkedIn Sponsored Content can now be tracked via Google Campaign Manager