Columnist Lori Weiman takes a look at several recent lawsuits against educational advertisers and offers tips on how you and your affiliates can operate safely in this highly scrutinized industry. Lori Weiman on August 18, 2016 Welcome to Part 4 of my five-part series on how to work more effectively with ad partners in … Continue reading How to manage ad partners in regulated industries: Education (Part 4 of 5)
by Steven Scheck Follow @InspireWiFiAugust 7, 2016 Running a business involves a host of responsibilities. Whether you are a seasoned entrepreneur or starting out with an exciting business venture, managing your finances is always a priority. How you manage the finances of your business is as important as the other strategies you implement to lead … Continue reading Tips to Manage the Finances of Your Business
Retail marketers must tread carefully to avoid running afoul of the Federal Trade Commission. Columnist Lori Weiman lays out the relevant considerations so marketers may move forward with confidence. Lori Weiman on August 4, 2016 Welcome to Part 3 of my five-part series on managing your online advertising partners in highly regulated industries. I created … Continue reading How to manage ad partners in regulated industries: Retail (Part 3 of 5)
In part 2 of her five-part series, contributor Lori Weiman looks at how advertisers in the finance industry can monitor their affiliates to boost ad performance while staying on the government’s good side. Lori Weiman on July 21, 2016 Welcome to part 2 of my five-part series on using advertising partners in highly regulated … Continue reading How to manage your ad partners in regulated industries: Finance (part 2 of 5)
Digital marketing is more complicated in some industries than in others, as anyone who works finance, retail, education or pharmaceuticals knows. In her five-part series, contributor Lori Weiman will explain how advertisers can thrive in these highly regulated industries. Lori Weiman on June 28, 2016 Are you a marketer or affiliate … Continue reading How to manage your ad partners in regulated industries (part 1 of 5)
by James Brockbank July 16, 2016 Follow @BrockbankJamesJuly 16, 2016 It’s 2016 and long gone are the days when a team all need to be in the same room to work efficiently and contribute towards the success of a business. In fact, it’s not unusual for colleagues to be dispersed across different buildings, cities, countries … Continue reading How To Successfully Manage A Remote Team [Infographic]
by AJ Agrawal July 1, 2016 Follow @ajalumnifyJuly 1, 2016 The concept of the personal brand has become almost a buzzword on the business landscape of today. A personal brand, when used correctly, can do a lot of good. On the other hand, not every company needs one of these in order to boost their … Continue reading Does Every Small Business Owner Need A Personal Brand To Manage Their Company?
by Deb Lee June 29, 2016 Follow @DAllisonLeeJune 29, 2016 Do you have questions about how to manage your social media accounts? Are you feeling overwhelmed by social and are not sure where start — or what tools you should use to manage your accounts? Do you need to create a social media strategy? Keep … Continue reading Social Media 101: How to Strategically Manage Your Social Media Accounts
Larry Kim, 2016 Jun 27 What you’re unintentionally telling people about yourself might shock you. I shared an infographic recently that has really had me thinking about the impressions we make on others. Have you ever gotten the cold shoulder and wondered might you might have done to deserve it? Or been passed over for … Continue reading How To Manage First Impressions
by Angela Hausman, PhD June 10, 2016 Follow @MarketingLetterJune 10, 2016 All digital marketing is inherently global digital marketing! You can’t stop those electrons from traveling to other countries, even if you wanted to. While your target audience might not be global, you still need to manage global digital marketing. Here’s how Sarah Jones, from … Continue reading How To Manage Global Digital Marketing?
