Govind AgarwalApril 13, 2015 In this growing internet world having a great reputation online is a must! Have you ever tried searching yourself on Google? Well, though it may sound a little unobvious, it is the best way to know how well you look on search engines. Have you ever given a thought on what … Continue reading 5 Major Ways To Protect Your Online Reputation Using SEO And Social Media
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Now Profitable in Major Markets, Lyft Rolls Out National Marketing Campaign
The fast-growing ride-sharing company made a slew of announcements today, including a new hire and branding initiative. By Evie Nagy January 27, 2015 After a year of reported five-fold growth in revenue and ridership, Lyft today announced a number of metrics and milestones as well as initiatives for 2015. According to cofounder and CEO Logan … Continue reading Now Profitable in Major Markets, Lyft Rolls Out National Marketing Campaign
Two Major Roadblocks Inhibiting a Single Customer View
Reeyaz HamiraniJanuary 25, 2015 The growth of eCommerce, social networks, mobile, cloud infrastructure, and connected devices has created an avalanche of consumer identity data. With the wide variety of profiles being established across channels, marketers are struggling to handle the data-rich assets their efforts are generating. In fact, the IDC estimates that 80% of customer … Continue reading Two Major Roadblocks Inhibiting a Single Customer View
3 Major Benefits of an SEO Audit Every Company Should Know
Ray WangJanuary 9, 2015 An SEO audit is a comprehensive website analysis which helps you assess the performance of your current on-page and off-page activities. For example, a SEO audit can help you assess whether you’re earning qualified inbound links from reputable sites or including Alt Txt for on-page images. An SEO audit contains the following … Continue reading 3 Major Benefits of an SEO Audit Every Company Should Know
3 Major B2B Marketing Fears: What’s Holding You Back?
By Andrew Moravick, Published October 17, 2014 Recently, I attended MarketingProfs’ annual B2B Marketing Forum event, where I had the pleasure of seeing Tim Washer’s presentation on applying improvisation principles to marketing. Tim recommended we “follow the fear,” a concept that struck a chord with me for two reasons: first, because in-person events often scare … Continue reading 3 Major B2B Marketing Fears: What’s Holding You Back?
The Risks of Public Hotspots
Hacked !!! Image by marsmet521 Log analysis .. When all else fails, log analysis can be your best friend. Think of log files as the black box investigators recover to find out more about an accident. Logs contain traces of all events that happened on your website, sorted out by timestamp. There are two types … Continue reading The Risks of Public Hotspots