Tag Archives: Loyalty

What Is Referral Marketing? Boosting Referrals, Trust, & Loyalty

Andres Muñoz September 20, 2021 92% of consumers trust word of mouth over any other form of advertising, making referral marketing one of the most powerful word of mouth marketing tools. Referral marketing is a strategy that is becoming increasingly popular nowadays. And that’s because there are countless statistics that show how effective it is. … Continue reading What Is Referral Marketing? Boosting Referrals, Trust, & Loyalty

Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

Tom Whatley September 13, 2021 Building loyalty and awareness are top priorities for any social media marketer. And for good reason. The greater your visibility, the more your brand is in front of potential followers. By turning those fans into customers, you can create long-term advocates that spend more money and recommend you to others. … Continue reading Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

Why Team Collaboration is the Key to Customer Loyalty

Raul Galera August 21, 2020 Team collaboration serves customers holistically. So customers become loyal. Businesses that get it will enjoy loyal customers while others struggle. In one study, 86 percent of business executives said that lack of collaboration or poor communication causes workplace failure. Employees agree more. In that study, 97 percent of employees say … Continue reading Why Team Collaboration is the Key to Customer Loyalty

The 5 Strategies You Need Now to Increase Post-COVID-19 Employee Loyalty

Jolene Risch — April 10, 2020 There’s no sugar-coating it. Your employees are scared, and since we’re being 100% honest, you’re scared too. The world changed in a matter of days, and with the state of the world in question, employees are looking to companies for some semblance of support or security. While you can’t … Continue reading The 5 Strategies You Need Now to Increase Post-COVID-19 Employee Loyalty

Personal Values Top List Of Brand Loyalty, IBM Reports

Personal Values Top List Of Brand Loyalty, IBM Reports by Laurie Sullivan  @lauriesullivan, Yesterday One-third of all consumers stop buying their preferred products if they lose trust in the brand, and one-third of consumers stopped purchasing their long-time favorites in 2019. IBM’s study–Meet The 2020 Consumer Driving Change–on global consumer trends reveals that the importance … Continue reading Personal Values Top List Of Brand Loyalty, IBM Reports

Brand loyalty remains high at 89%, driven by product and price rather than service

However, loyalty may be as much a function of inertia as anything else. Greg Sterling on November 26, 2019 Last year, Yotpo found that 90% of consumers surveyed considered themselves brand loyal, in contrast to the conventional thinking that loyalty was dead. That number hasn’t changed, according to this year’s survey of 2,100 U.S. adults; … Continue reading Brand loyalty remains high at 89%, driven by product and price rather than service