Tag Archives: Local

People Still Search For Local Businesses, Phone Calls On Rise

People Still Search For Local Businesses, Phone Calls On Rise by Laurie Sullivan  @lauriesullivan, April 17, 2020 Marketers shouldn’t assume local searches have tanked. Data released Friday shows that local impressions fell a mere 10% between mid-January and mid-March. Greg Sterling, VP of insights at Uberall, believes this is due to the management of a … Continue reading People Still Search For Local Businesses, Phone Calls On Rise →

How local businesses should be communicating with customers during COVID-19

Hear how local search veterans are using every channel available to help their clients stay relevant and keep customers informed. George Nguyen on April 1, 2020 “The question should be, ‘How do I get proper COVID messaging to my communities or my customers, wherever they may be?’” says Adam Dorfman, director of product management at … Continue reading How local businesses should be communicating with customers during COVID-19 →

Vox Media’s new ad network connects advertisers to local media audiences

Concert Local is extension of Concert, Vox Media’s publisher-led programmatic ad platform. Taylor Peterson on March 11, 2020 Vox Media has launched Concert Local, an advertising solution designed to help brands scale regional messaging by connecting them with publishers and smaller media brands at the local level. A new addition to Vox’s ad suite. Concert … Continue reading Vox Media’s new ad network connects advertisers to local media audiences →

20 Free Local Online Business Directories and Listings You Need To Be In

Jeff Previte — February 20, 2020 Local businesses are blessed with a huge selection of marketing opportunities online. And given the current landscape, most buyers start their journey on search engines. This is where local search engine optimization (SEO) comes in handy. Think about your customers and how they find you. For example, let’s say … Continue reading 20 Free Local Online Business Directories and Listings You Need To Be In →

7 Local Link-Building Strategies Guaranteed to Boost Your Business

Manisha Sukhyani — January 20, 2020 Congratulations! Now you can quadruple traffic for your local business. What kind of impact would that amount of traffic make on your local brick-and-mortar store? A tremendous one, I am sure! The good news is you can enjoy that effect with the help of local link-building.Local link-building is the … Continue reading 7 Local Link-Building Strategies Guaranteed to Boost Your Business →

Trying to Promote Your Local Business? 4 Easy Facebook Video Ad Ideas

Jake Baadsgaard — December 19, 2019 Follow @disruptiveads There’s a lot of marketing advice out there for online businesses. Whether you’re a retail business trying to drive sales online, a SaaS company trying to get leads or anything in between, there are plenty of articles, webinars and videos to get you pointed in the right … Continue reading Trying to Promote Your Local Business? 4 Easy Facebook Video Ad Ideas →