by Karen Repoli July 5, 2016 Follow @karenrepoliJuly 5, 2016 You don’t have to have a big list to successfully market your business with email. There are plenty of people out there who make a steady stream of income each month from lists that have less than 1,000 subscribers. Yes, it’s true! Heck, if you … Continue reading Does Size Matter? Don’t Ditch the Small List
by Karen Repoli July 4, 2016 Follow @karenrepoliJuly 4, 2016 One of the questions I’m most often asked about email marketing is how often you should mail your list. If you are asking that question, you aren’t alone! I wish there was a simple, straight-forward answer, but the best I can do is tell you … Continue reading How Often Should You E-Mail Your List?
by John Stevens July 2, 2016July 2, 2016 According to findings by The Relevancy Group, email alone drives the same amount of revenue as social media, website, and display ad combined. This is corroborated by data from the Direct Marketing Association which revealed that marketers can expect an ROI of $ 38 for every $ … Continue reading How to Achieve Explosive List Growth [7 Case Studies]
by Hana LaRock June 30, 2016June 30, 2016 Looking to grow your email marketing list? It’s no secret that people aren’t giving away their email addresses away as much as they used to. Companies are finding it harder and harder to gather emails, thus making it more of an obstacle to bring leads in. However, … Continue reading Email Marketing: 7 Ways To Grow Your Email List
by Bria Sullivan June 30, 2016June 30, 2016 Raise your hand if your email list is neat and tidy. (Crickets) Yeah, that’s what I thought. For busy small business owners, there is nothing worse than a messy, disorganized, outdated list of email subscribers. Especially if you’ve inherited this list and have no idea how to … Continue reading How to Clean a Messy Contact List in 5 Easy Steps
by Janna Hartley June 23, 2016June 23, 2016 Bigger isn’t always better, especially when describing your subscriber count. Of course, you want to be actively growing your email list; but you also want to be sure your list encompasses people who are interested in your email content and are engaged with you rather than “dead” … Continue reading Reconnect with Inactive Email Subscribers – Or Drop Them from Your List
By Robert Brady June 6th, 2016 Building your email list is a common goal of virtually all websites, whether an ecommerce store, an industry blog or a brick and mortar store. Email consistently provides one of the highest ROI channels for online marketing, contributing an average of 23% of sales, but only getting 15% of the … Continue reading How To Use Facebook & Twitter PPC To Build Your Email List
by Anna Colibri May 22, 2016 Follow @annacolibriMay 22, 2016 It may surprise you, but email marketing gives you the best return on investment (ROI) of any of the basic digital marketing techniques*. The reason? The people who have given you their email address, which means that they have engaged with you in some way … Continue reading Email Marketing: How to Build Your Email List
by Kalyn Schieffer May 16, 2016May 16, 2016 The time when a company could launch a new product, solution or campaign with a cut-and-dry press release and a prayer is long gone. We are living and working at the height of social media’s reign over PR and digital marketing; anyone avoiding or underestimating its power … Continue reading Social Media Tips from the ‘Most Followed’ List
by Dhariana Lozano May 11, 2016 Follow @DhariLoMay 11, 2016 Building up your email list is one of the smartest things you can do for your business. In seconds, hundreds, or even thousands of people can receive your messages and news in their inboxes. Social media can be a great tool for this specific task … Continue reading 7 Ways to Build Your Email List Using Social Media
