Columnist Andrew Osmak discusses why phone numbers are gaining importance for marketers as a reliable identifier to gather data, track consumer behavior and attract leads. Andrew Osmak on November 7, 2016 at 12:49 pm Once considered on the decline, phone calls are now the gateway for tracking offline and online consumer behavior in unprecedented ways. … Continue reading Why the email list takes second place to the phone book
by Josie ScotchmerOctober 18, 2016 If we take a trip down memory lane (some of our lanes might be longer than others ), we might remember a parent telling us if we didn’t tidy our bedroom or help clean the dishes we’d end up on Santa’s naughty list and only find a lump of coal … Continue reading Email List Cleaning: End Up On Santa’s Nice List, Not His Naughty List
by James ArnoldOctober 12, 2016 Badly done list posts give good bloggers a bad name. Like with everything else, list posts have their share of supporters and haters. A lot of established designers and bloggers talk about list posts as being recycled design garbage on the internet forgetting that they resorted to list posts when … Continue reading Tips to Create Amazing List Post
by Tink Taylor Follow @tinktaylorOctober 11, 2016 If you’re unfamiliar with List-Unsubscribe, it’s an optional piece of text that you add to the technical header of your emails The text instructs email clients – such as iOS10, Hotmail and Gmail – to automatically show the unsubscribe button in the header. One of Apple’s new features … Continue reading iOS10’s New Unsubscribe Button: Is Everyone Going to Leave My List Now?
By Andrea Lehr October 11th, 2016 If you’ve been in the content marketing game for a while, you know an unfortunate reality: Not every campaign will be a viral hit. For every “Most Interesting Man in the World,” there is another idea out there that will likely dwindle into obscurity. However, every flop brings you that … Continue reading Need More Links and Shares? Stir Up a Little Controversy (A List of Do’s and Dont’s)
by Jonny Rosen Follow @ohjonnyOctober 5, 2016 If you start creating a list of everything you need to do for a successful social media campaign, you may end up with a “list” that looks more like a book. Even if you stick to the most popular social media sites, you would still be looking at … Continue reading Prioritizing Your Social Media To-Do List
by Bryan Kramer Follow @bryankramerSeptember 30, 2016 You need to build your email list. It’s as simple as that. There are loads of other metrics that businesses can get fixated on, but your email list is one of your best marketing assets. Adding fresh contacts to your list, so that you can start putting together … Continue reading 7 Ways to Quickly Build Your Email List
By Disha Dinesh September 29th, 2016 If there’s one metric that represents a definite and direct result of social media marketing, it is social media engagement. What Is Social Media Engagement? Why Is It Important For Your Business? Engagement is the sum of likes, shares and comments that your message has received on social media. It … Continue reading A Check List of 15 Social Media Tips to Kindle Audience Engagement
by Yohannes BerhaneSeptember 15, 2016 You finally came through. After reading a bunch of blogging guides telling you to start your own email list, you wondered what the fuss was all about. Neil Patel told you that “the money is in the list”. Derek Halpern told you that “if you’re not building an email list, … Continue reading 16 Mistakes Bloggers Make When Building an Email List
by Penney Fox Follow @foxinteractiveAugust 31, 2016 Managing Your To-Do List Most people have a love-hate relationship with their to-do lists. You love the idea of being more organized and you write out all the things you need to do that week in a pretty printable you found on Pinterest. And when Monday comes around, … Continue reading How I Learned to Love My To-Do List
