Mobile Fuels Online Traffic, But Consumers Spend Much Less Time On Sites by Laurie Sullivan @lauriesullivan, May 4, 2018 Websites are gaining more traffic from devices, from voice-activated hubs to smartphones and personal computers, but consumers are spending less time once they are there. Data released this week from Salesforce notes that in the first … Continue reading Mobile Fuels Online Traffic, But Consumers Spend Much Less Time On Sites
Tag Archives: less
More Traffic, Less Work: Boost Blog Traffic Without Writing a New Post
Britt Laeger — April 26, 2018 — April 26, 2018 It’s a generally accepted truth that if you want more traffic, you just need to create more content. More blogs and website pages mean more opportunities for people to find your website. But what if I told you that isn’t true, that all more content … Continue reading More Traffic, Less Work: Boost Blog Traffic Without Writing a New Post
Retail Brands Investing More In Amazon, Less In Traditional Search Channels: Forrester
Retail Brands Investing More In Amazon, Less In Traditional Search Channels: Forrester by Laurie Sullivan , Staff Writer @lauriesullivan, April 25, 2018 Findings in a new Forrester report suggest that retail brands will invest 55% more in online marketing and advertising by 2023, but fewer dollars will go toward traditional search channels like Google. The move … Continue reading Retail Brands Investing More In Amazon, Less In Traditional Search Channels: Forrester
How to Be Less Annoying on Social Media
Carol Stephen — April 19, 2018 Follow @Carol_Stephen — April 19, 2018 How to Be Less Annoying on Social Media I already know what you’re thinking: Less annoying that what? Or Less annoying than whom? Before I can answer that question, we’d have to set a benchmark, right? And without knowing you personally, that would … Continue reading How to Be Less Annoying on Social Media
Less Than Minimum Wage — Way Less
Less Than Minimum Wage — Way Less by Joe Mandese @mp_joemandese, March 30, 2018 Two months ago, Publicis Chief Growth Officer Rishad Tobaccowala rocked the ad industry when he made a couple of seemingly innocuous statements during an interview at an industry conference. They included what some have seen as an aggressive projection: The supply … Continue reading Less Than Minimum Wage — Way Less
Less Is More with Social Media for B2B
Rachel Cunningham — March 26, 2018 — March 26, 2018 A common question we get from B2B companies is: “What should we be doing on social media?” Rather than launching into social media with posts of everything and anything, we suggest a targeted social strategy for B2B brands. Essentially, a “less is more” strategy focuses … Continue reading Less Is More with Social Media for B2B
Do Less, Achieve More: How To Reach Your Goals at the Speed of Light
Stuart Cross — March 1, 2018 Follow @stuart_cross — March 1, 2018 It takes a photon of light a little over 8 minutes to reach the earth after it leaves the sun’s surface. In the vacuum of space, the photon literally travels at the speed of light over the 150 million km journey. But doesn’t … Continue reading Do Less, Achieve More: How To Reach Your Goals at the Speed of Light
How to Spend Less Time on Affiliate Marketing
Robert Woo — February 4, 2018 — February 4, 2018 Running an in-house affiliate marketing program can be very time consuming. That’s why businesses often turn to simply joining an existing affiliate network, even though the pros are often outweighed by the cons. In general, it’s more efficient (ie. more profitable) to manage your own … Continue reading How to Spend Less Time on Affiliate Marketing
How to Overcome Distractions to Get More Done With Less Stress
Laura MacPherson — January 31, 2018 — January 31, 2018 How many times have you answered “How are you?” with “I’ve been really busy”? American culture prizes busyness. We associate activity with success — regardless of whether that activity is actually productive. Curiously, we also associate stress with success. When someone drops a significant stressor … Continue reading How to Overcome Distractions to Get More Done With Less Stress
Local search industry optimistic about 2018 — but less likely to hire
Columnist Jamie Pitman shares insights about the state of the local search industry from BrightLocal’s Local Search Industry Survey. Jamie Pitman on January 25, 2018 The local search landscape is a constantly evolving beast, regularly changing at the whim of Google My Business and, more and more these days, reliant on consumer reviews. As … Continue reading Local search industry optimistic about 2018 — but less likely to hire