Tag Archives: less

Less “Let’s Go Viral” And More “Let’s Build Community”

Arik Hanson — June 3, 2019 — June 3, 2019 Last week, Hootsuite’s Ryan Holmes wrote an outstanding piece about how the rules of social media marketing have changed. Namely, how we’ve gone from “Town Square” to “Family room” (read the full post for his explanation). While Holmes talked about how we’re in the midst … Continue reading Less “Let’s Go Viral” And More “Let’s Build Community”

When Less Is More: The Power of Minimalism in UX Design

Zach Watson — February 7, 2019 — February 7, 2019 As technology arcs toward sophisticated innovation, minimalism is on the rise. Designers are embracing the sleek over the spartan in hopes of developing experiences that offer better usability while maintaining a low profile. Creating an interface that’s intuitive requires two steps: First, determining the most … Continue reading When Less Is More: The Power of Minimalism in UX Design

Consumers Want Less Tech, More Human Interaction

Consumers Want Less Tech, More Human Interaction by Laurie Sullivan , Staff Writer @lauriesullivan, (November 05, 2018) Brands want to wow consumers with techie services, but a report released Monday from voice platform Usabilla suggests consumers would rather speak to a live human being to solve their complex problems and create worthwhile customer experiences. Usabilla, which … Continue reading Consumers Want Less Tech, More Human Interaction