AI is generating more of the web, and it’s carrying the same accessibility gaps with it. Marketing has the leverage to close them By AudioEye Published on July 31, 2026 AI is writing your copy, building your landing pages, and increasingly generating the code behind your digital experience. Which raises a question worth sitting … Continue reading AI is building your digital experience. It’s also making it less accessible. by AudioEye
Tag Archives: less
Branded search is becoming a less reliable proxy for brand demand
Consumers aren’t searching for your brand less. They’re making decisions before they ever perform a branded search. By Alex Pagliano Published on July 20, 2026 Marketers have long treated branded search as a practical proxy for brand demand. Increasingly, that assumption appears less reliable. Search measures intent. Brand influences where that intent goes. … Continue reading Branded search is becoming a less reliable proxy for brand demand
Waze rolls out new AI features including Motorcycle and ‘Less Chatty’ modes
Waze rolls out new AI features including Motorcycle and ‘Less Chatty’ modes Like Google Maps, Waze is going all-in on Gemini. By Ian Carlos Campbell July 13, 2026 Google Waze, Google’s other navigation app, is getting a collection of new AI-powered features that make it easier to navigate on a motorcycle and less annoying to … Continue reading Waze rolls out new AI features including Motorcycle and ‘Less Chatty’ modes
11 ways to make your time feel less rushed during a busy week
June 06, 2026 11 ways to make your time feel less rushed during a busy week BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. I love Laura Vanderkam’s books about how to make the most of time. It’s never about stuffing more into … Continue reading 11 ways to make your time feel less rushed during a busy week
B2B buyers trust AI less than marketers think
Gartner research shows buyers want AI speed, but they still turn to humans for confidence and validation. By Constantine von Hoffman Published on May 20, 2026 More B2B buyers are turning to tools like ChatGPT and Gemini for quick answers, but many don’t trust what those tools tell them. According to research released … Continue reading B2B buyers trust AI less than marketers think
December 2025 HubSpot updates: Smarter segmentation, tighter AI control, less CRM busywork
December’s HubSpot updates were all about making day-to-day work in HubSpot a little smoother. Here’s what stood out to us. By Tyler Samani-Sprunk , January 23, 2026 HubSpot wrapped up 2025 with a batch of updates that feel very “operational” in the best way: more control over your data, clearer insights into … Continue reading December 2025 HubSpot updates: Smarter segmentation, tighter AI control, less CRM busywork
Consumers want less digital, more real world from brands in 2026
ANA report says why marketers must deliver hands-on brand experiences while designing for a future led by AI-powered consumer decision-making. Constantine von Hoffman on November 25, 2025 Marketers in 2026 face two priorities: bring back real-world brand experiences and get ready for AI-led discovery, according to the “Signals from the Stage” report from the … Continue reading Consumers want less digital, more real world from brands in 2026
2026 U.S. health insurance forecast: higher prices and less coverage
August 25, 2025 2026 U.S. health insurance forecast: higher prices and less coverage BY Associated Press Pricey prescriptions and nagging medical costs are swamping some insurers and employers now. Patients may start paying for it next year. Health insurance will grow more expensive in many corners of the market in 2026, and coverage may shrink. That … Continue reading 2026 U.S. health insurance forecast: higher prices and less coverage
Brand Websites See Less Traffic, Reddit And Wikipedia Lead ChatGPT Citations
Brand Websites See Less Traffic, Reddit And Wikipedia Lead ChatGPT Citations by Laurie Sullivan , Staff Writer, August 21, 2025 OpenAI continues to experiment with presenting the most critical information and sources first, as the company weighs the impact of citation on publishers and websites. It’s a shift toward sites that provide answers to queries. … Continue reading Brand Websites See Less Traffic, Reddit And Wikipedia Lead ChatGPT Citations
B2B buyers want less sales contact
But when B2B buyers do want to engage sales, it’s often at critical moments in the process. Mike Pastore on July 11, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Source: “How to Align Sales Engagement Strategies With B2B Buyer Preferences,” Gartner. Despite a growing preference among B2B buyers … Continue reading B2B buyers want less sales contact