Tag Archives: Lead

5 Facebook Lead Ad Examples to Learn From and Copy

Brad Smith — January 30, 2019 Follow @bsmarketer — January 30, 2019 Facebook lead ads seem awesome in theory. But look tricky in practice. It often seems easier to simply stick with the same old landing-page-based campaigns. Why deviate from the norm when the norm works just fine? Because it doesn’t always work, that’s why. … Continue reading 5 Facebook Lead Ad Examples to Learn From and Copy

To Lead & To Mislead: Common Misconceptions About Being in Charge

Ellie Batchiyska — January 9, 2019 Follow @ElitzaBee — January 9, 2019 Management. What we all strive for in some form or another. We desire to be promoted within our companies, to form and manage our own businesses, to have control over household activities. Whether it’s managing children, finances, or a staff, it’s a notorious … Continue reading To Lead & To Mislead: Common Misconceptions About Being in Charge

Lead Generation for B2C: What You Need to Know Now

Dave Orecchio — November 20, 2018 Follow @HighTechMKT — November 20, 2018 What is lead generation? Lead generation is a method of identifying, attracting, and converting people unfamiliar with your business’s products or services to potential customers. It is accomplished by providing valuable information that gives these prospects as an incentive to provide you with … Continue reading Lead Generation for B2C: What You Need to Know Now