Tag Archives: Launch

Don’t Launch a Sales Initiative Without Doing These 3 Things

Rachel Clapp Miller — December 20, 2016 Follow @ContentRachel— December 20, 2016 Taking on any change management initiative can be logistically overwhelming. With the time and investment of budget and resources, you need to ensure that your initiative is set up for success. Doing the hard work up front will lead to a roll-out that’s … Continue reading Don’t Launch a Sales Initiative Without Doing These 3 Things

When to launch holiday-themed email campaigns: A playbook for marketers

It’s time to start thinking about your email marketing strategy for 2017! To help you plan ahead, columnist Jason Warnock takes a look at when three leading retail brands executed their holiday-themed email campaigns. Jason Warnock on December 9, 2016   Holidays can be a cash cow for retailers. But converting holiday enthusiasm into traffic … Continue reading When to launch holiday-themed email campaigns: A playbook for marketers

5 Actionable Tips to Launch a Successful Crowdfunding Campaign

Stacey Williams — December 1, 2016 Follow @stwillia— December 1, 2016 Every personal crowdfunding campaign looks the same. A friend needs emergency medical treatment. A filmmaker wants to complete his documentary. A family pet needs lifesaving surgery. Each campaigner has a different need but their motivations are the same – get help. Yet, every campaign … Continue reading 5 Actionable Tips to Launch a Successful Crowdfunding Campaign