By Ruxandra Mindruta, Published November 12, 2014 With over 300 million in-stream active users, Google+ can be a powerful tool for boosting your online presence. It can help improve SEO ranking, finding, and building relationships with influencers and it can strengthen your industry authority. A study by Janrain indicates Google+ has continued to grow strong … Continue reading 5 Key Things About Google+ You Should Know
By Kent Wakely, Published November 4, 2014 Do you feel that some days your marketing department is speaking in a different language? Are they swapping terms that you’ve heard before but can’t remember what the heck they mean? We’re here to help, with our list of 10 inbound marketing terms and definitions to keep you … Continue reading 10 Inbound Marketing Terms You Need To Know
By Kinga Hulewicz, Published November 3, 2014 As an online marketer, or someone who is interested in marketing, you probably start your work day with reading relevant marketing blogs and catching up with the latest marketing news and trends. It’s nice to have a good read while drinking your morning coffee, isn’t it? I have my … Continue reading 9 Marketing Blogs You Should at Least Pretend to Know
By Bob Hutchins, Published October 23, 2014 Most of the purchasing decisions we make are fairly straightforward – grocery shopping, for example. Then, there are other purchases that require a more in-depth level of research: Your next car or a vacation rental. Beyond these purchasing decisions… there’s ad buying. You could mess up your car … Continue reading Thinking About Online Ad Buying? Get To Know These Digital Spaces
By VerticalResponse, Published October 18, 2014 Did the headline grab your attention? You’ve probably come across similar headlines or subject lines in your inbox – they’re emotionally responsive. And while you might be more familiar with the straightforward, value-driven email subject lines such as, “get 10% off,” sticking to a cut-and-dry approach may wear out … Continue reading Psst! Want to Know How to Write Irresistible Subject Lines?
By Douglas Burdett, Published October 16, 2014 Are you wondering if your B2B blog is on the right track for successful lead generation? Focus on these five areas to know. All aboard! Your train is pulling away from the station and you’re on it. Your company has embarked on a blogging journey to increase the … Continue reading 5 Ways To Know If Your B2B Blog Is Picking Up Steam
By Mike Gingerich, Published October 11, 2014 The web changes. It changes rapidly. It changes continually. This means your website must change. What worked in web design 3-4 years ago can be outdated and lead to poor performance today. As we all know, smartphones have increased nearly 100 fold from three years ago and … Continue reading Website Redesign Keys You Need To Know!
Every brand wants to capture consumer attention with messages that get shared around the world. Who doesn’t envy Oreo’s Super Bowl Tweet or Arby’s latest Grammy’s shout out? But there is always a fine line between being “in the moment” and being appropriate… Last week, I was reading an interview with the Director of … Continue reading How Do You Know If Your Tweet Is Appropriate?
By Michelle Atagana: Managing Ed. Oct 07 2014 Last year the newly launched Nendo Ventures release its report on the Kenyan social media landscape. The report highlighted 15 key trends that is shaping and informing the Kenyan social media landscape. It also provided some insights into how Kenyans behave on social and their consumption … Continue reading Kenyan Twitter from A to Z: everything you need to know about ‘Kitter’
If you have been looking for marketing ideas, you probably already know about content marketing. It is definitely one of the most effective ways to draw in new customers to your business. It can be combined with pay per click and may even be able to be provided by the company that provides your website maintenance. … Continue reading Content Marketing Statistics Every Small Business Should Know
