Tag Archives: Know

Lead Generation for B2C: What You Need to Know Now

Dave Orecchio — November 20, 2018 Follow @HighTechMKT — November 20, 2018 What is lead generation? Lead generation is a method of identifying, attracting, and converting people unfamiliar with your business’s products or services to potential customers. It is accomplished by providing valuable information that gives these prospects as an incentive to provide you with … Continue reading Lead Generation for B2C: What You Need to Know Now

Bytedance, China’s Fastest Growing Social Network, Just Entered eCommerce. Here’s What You Need to Know

Cameron Priest — November 13, 2018 — November 13, 2018 Bytedance is one of China’s fastest growing tech startup. Founded in 2012, the company controls a suite of popular apps to curate articles, videos, and other non-text-based content. Under the banner of Bytedance is Toutiao, its flagship product, which acts as a one-stop shop for … Continue reading Bytedance, China’s Fastest Growing Social Network, Just Entered eCommerce. Here’s What You Need to Know

Everything You Need To Know About Instagram’s Shopping Channel

Kaleigh Moore — November 9, 2018 Follow @kaleighf — November 9, 2018 Instagram is one of the most business-friendly social media platforms in existence, featuring a web-savvy audience that’s interested in instant shopping. But for a long time, Instagram users had to plod through Instagram profiles, hashtags, and bio links to find products specifically curated … Continue reading Everything You Need To Know About Instagram’s Shopping Channel

Chatbots for Marketing: What to Know Before Adopting Them into Your Strategy

Chelsea Boice — November 4, 2018 — November 4, 2018 mohamed_hassan / Pixabay 2018 has been a big year for marketing. From virtual reality to voice search, this year has brought forth some powerful technological advancements to help brands better connect, engage, and convert buyers. If you’ve been keeping up with these trends, then you’ve … Continue reading Chatbots for Marketing: What to Know Before Adopting Them into Your Strategy

Know Your No

Elliot Begoun — November 2, 2018 Follow @intertwinegroup — November 2, 2018 What I will discuss in this article is counterintuitive. I also write this with an admitted hint of hypocrisy, which I will share openly to further illustrate both its importance and the challenges it creates. It seems so easy to say “no” but … Continue reading Know Your No

11 Voice Search Statistics Digital Marketers Need to Know

Derek Andersen — October 5, 2018 — October 5, 2018 More and more consumers are using voice search to perform search engine queries, find local businesses, make purchase decisions, and more. And when consumers search for local businesses with their voices, they usually engage with those businesses the same way — by calling. Below, we’ve … Continue reading 11 Voice Search Statistics Digital Marketers Need to Know