New research found marketers invest in targeting, AI, and creative while neglecting the post-click experiences they say drive paid media ROI. By Constantine von Hoffman Published on July 17, 2026 Nine out of 10 marketers say budget constraints are squeezing their paid media programs, yet many are still overlooking one of the biggest … Continue reading Marketers know what improves paid media ROI, but underinvest in it
June 26, 2026 You know OpenAI and Nvidia. These are the AI companies building everything else BY Kolawole Samuel Adebayo OpenAI, Anthropic, Google DeepMind, and Nvidia have largely defined the AI narrative for much of the last four years, and for good reason. Nvidia’s chips power virtually every major AI training run in the world. OpenAI’s … Continue reading You know OpenAI and Nvidia. These are the AI companies building everything else
June 21, 2026 Why most U.S. workers are checked out and bosses are the last to know BY The Conversation Michael Scott, the hapless regional manager at the center of the American version of “The Office” played by Steve Carell, believed he was the world’s best boss. He even had the mug to prove it. Meanwhile, … Continue reading Why most U.S. workers are checked out and bosses are the last to know
June 16, 2026 6 things consumers should know about prices on goods now that the Iran war may be ending BY Associated Press A tentative deal to end the Iran war makes it reasonable to ask how soon prices will drop for gasoline, groceries, airline tickets and other items that got more expensive during the conflict. … Continue reading 6 things consumers should know about prices on goods now that the Iran war may be ending
June 13, 2026 Google’s Pinpoint is the free research tool you should know about BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Google’s Pinpoint is now open to everyone. It’s a surprisingly powerful free tool for making sense of giant piles of digital … Continue reading Google’s Pinpoint is the free research tool you should know about
Consumers often prefer AI-generated content when it is unlabeled, but trust drops sharply once they learn AI created it. By Pamela Parker Published on June 1, 2026 The pressure to produce more content, faster, with fewer resources is real. And AI has been the obvious answer — 74% of marketers are already deploying or … Continue reading Consumers like AI content until they know it’s AI
Conversational AI is reshaping advertising through real-time recommendations, dynamic creative, and autonomous optimization. By John Premkumar Published on May 28, 2026 AI is changing how buying decisions are made. Consumers increasingly discover products through conversational interfaces that interpret intent, synthesize information, and recommend options in real time. In these environments, advertising is no … Continue reading 3 things you must know to get AI-native advertising right
May 11, 2026 Gen Z reports early cognitive decline. Here’s what to know about the brain rot epidemic—and what to do about it BY Inc. “Challenges with memory and thinking have emerged as a leading health issue reported by U.S. adults,” associate professor of neurology Adam de Havenon of the Yale School of Medicine has reported. A … Continue reading Gen Z reports early cognitive decline. Here’s what to know about the brain rot epidemic—and what to do about it
The biggest takeaway is Google’s strategy for embedding its Gemini AI models into tools marketers already use. By Pamela Parker Published on April 27, 2026 Google Cloud’s annual conference featured dozens of announcements aimed at enterprise marketers. Some represent genuinely new capabilities. Others are early-stage partnerships with vague timelines, or existing products repackaged under … Continue reading What marketers need to know from Google Cloud Next ’26
The March updates focus on giving teams more flexibility, more precise control over automation and timing. By Tyler Samani-Sprunk Published on April 24, 2026 The March 2026 HubSpot updates are all about flexibility, especially in how your automation and data actually work. Across workflows, timing logic, and CRM management, many of the changes … Continue reading 15 HubSpot updates from March 2026 managers and admins need to know
