Ben Jayston — June 2, 2017 — June 2, 2017 typographyimages / Pixabay There’s no denying SEO has a history tarnished by bad habits. It seems like a lifetime since Google unleashed its first Panda update in 2011 – after all, six years is a long time in this industry – but how much have … Continue reading 5 Bad SEO Habits That Kill Your Search Ranking
Liesha Petrovich — May 18, 2017 Follow @lieshapetrovich— May 18, 2017 Everyone makes mistakes in business. Sometimes you make stupid mistakes like choosing a logo like this: And sometimes you make a really bad mistake like Blockbuster, who had multiple opportunities to buy Netflix. Blockbuster executives laughed at the idea of owning an online streaming … Continue reading 3 Growth Hacking Mistakes That Can Kill Your Startup Dreams
Paul Keijzer — February 27, 2017 Follow @Paul_Keijzer— February 27, 2017 Imagine a life where your basic needs are taken care of but you have nothing more to strive for. Nothing greater that you’re aspiring to achieve. Sounds like a mundane and purposeless life to me. That’s most likely the state you’d like to avoid … Continue reading Why Having No Massive Transformative Purpose Will Kill Your Company
By Pratik Dholakiya January 18th, 2017 Building an ecommerce website by itself is not terribly difficult. Building one that customers fall in love with takes a serious effort. More often than not, it involves a great deal of stress, hairpulling, split testing, and trial and error. It all comes down to how people view and … Continue reading These Blunders Can Kill Your Ecommerce Conversion Rates
That recent adjustment to your paid search campaign seemed like a good idea at the time, but now you’re seeing a drop in performance. How could this happen? Columnist Andy Taylor notes some common issues that arise from well-intended optimization choices. Andy Taylor on January 10, 2017 I only recently learned of a Wikipedia … Continue reading Three well-meaning paid search optimizations that might kill performance
Ryan Estis — December 8, 2016 Follow @RyanEstis— December 8, 2016 “Dude, if you could figure out a way to get paid from having networking and brainstorming meetings at Starbucks everyday, you’d be crazy rich.” The truth hurts. At the time it was exactly the perspective I needed. I like meeting new people, learning about … Continue reading Kill the ‘Coffee Shopping’ with These 7 Ideas for Better Networking
Kevin Johnson — December 5, 2016 Follow @redhotkevbot— December 5, 2016 These days, it seems like almost everyone wants to go into business for themselves. The thing is, launching your own startup is no easy task. While business failure rates have certainly declined over the last few years, the statistics tell us that the odds … Continue reading The 4 “Wrongs” That Could Kill Your Startup Before You Ever Get Started
By Robert Brady September 21st, 2016 With the recent launch of Extended Text Ads (ETAs) by Google, and the fact that you’ll be unable to add or edit older format ads after October 26th, advertisers need to get on board with ETAs. ETAs are the new format introduced by Google now that ads no longer appear … Continue reading 3 Ways To Kill It With Extended Text Ads (ETAs)
by Dennis Yu Follow @dennisyuSeptember 7, 2016 You keep your great people and terminate the bad people- we all do that. But it’s the merely good people that will kill you. “Steve is a good guy”, you tell yourself. He didn’t do anything so egregious that he deserves getting fired. And maybe his performance will … Continue reading Nobody Wants To Admit This, But Good People Are The Ones Who Kill Startups
By Harsh Agrawal September 5th, 2016 Content marketing has come a long way. From a fancy term digital marketers used, to a mandate for every business. Content marketing is diverse. Your content marketing strategy can be as simple or complicated as you like. you can’t afford to be wrong with your content marketingYou can get going … Continue reading 6 Deadly Sins That Can Kill Your Content Strategy
