by Beth Romelus November 26, 2015November 26, 2015 Businesses Need Storytelling “Marketing is no longer about the stuff you make, but about the stories you tell,” said entrepreneur and marketing guru Seth Godin. On his blog he explained what makes a story great, “A great story is true. Not necessarily because it’s factual, but because … Continue reading Storytelling for Small Businesses: The Introduction
WishpondMay 11, 2015 Trying to deny the rising popularity of video marketing on YouTube is about as easy as denying the rising sun in the morning. You can close your eyes and ignore it – but billions are still seeing it. And that ‘billions’ comment applies to both the sun and YouTube – over a … Continue reading Video Marketing: A 3-Step Introduction to Success with YouTube
David FisherApril 29, 2015 Remember “connecting the dots” when you were a kid? Starting with a page full of random points, you ran a line from dot to dot (following the numbers, of course) and got a picture of a flower, animal, or your favorite cartoon character. The “hidden” picture had revealed itself and you … Continue reading The Right Way to Make a Networking Introduction
Tim LeesJanuary 16, 2015 Within Google Analytics, Goals are designed for you to quantify how well your website is performing in terms of specific objectives. You can set up individual Goals to track an action on your website. These actions are defined as an activity that has a completion. Commonly known as conversions, examples of … Continue reading Introduction to Using Goals in Google Analytics
Erik SeveringhausJanuary 15, 2015 Throughout my years as an entrepreneur, I’ve had the fortune to meet with several people who have made significant impact on the national and Chicago tech communities, but most importantly, on my company and me. Sometimes, I reached out to these business leaders with a cold email, asking them for advice. … Continue reading 5 Key Rules For Asking For An Introduction
by Jason Streatch December 10th, 2014 by danielbroche So, you’ve decided you’re finally ready to start selling your products online. Great! Now what are your next steps? As with anything else, planning ahead is key. Whether you’re choosing an all-in-one solution such as Shopify or a semi all-in-one solution such as the Woo-Commerce plugin … Continue reading An Introduction To E-commerce Web Design And Development
You’ve probably heard of Penguin, Panda and Hummingbird, and maybe even dropped those terms on unsuspecting friends at a party. But unless you’re a seasoned SEO professional, you’re likely not familiar with the key details of Google’s numerous algorithm updates. With an expected Penguin update on the horizon, here’s a quick primer on the most … Continue reading An Introduction To Google’s Algorithm Updates
