by Martin Stubbs November 27, 2015November 27, 2015 Video is a storytelling medium. Done right, it’s a powerful way to sell your brand in a concise and highly engaging manner. But could you take it a step further? SnapApp’s interactive video Builder is a great way to drive even further engagement from your video content. … Continue reading 4 Simple Styling Tips For Creating Stunning Interactive Video
by Elizabeth Wellington November 24, 2015November 24, 2015 What does your content marketing process look like? For many marketers, it goes “idea–>create–>publish–>promote.” While “promote” might be last on that list, it shouldn’t be last in your mind – it makes the rest of the journey worth your while. What’s the use of spending your time … Continue reading 5 Case Studies: Using Interactive Content in Social Media
Marcelo Garcia CisnerosOctober 6, 2015 Working in the technology world and the advertising industry has taught me that there is always something new on the market that is predicted to be the next “big thing.” One new advertising trend that will live up to it’s predicted status as the next “big thing” is interactive video … Continue reading Why Interactive Video Is Set To Be 2016’s “Big Thing”
Scott VaughanSeptember 25, 2015 Marketing Technology has become an important weapon in the quest to discover, engage and delight customers. While marketers try to sort through their needs and identify what and with whom to invest in, it seems like every week there’s a new landscape or “MarTech stack” produced by a vendor or industry … Continue reading Building an Interactive MarTech Landscape from the Buyer’s Perspective
Jerry MelicharAugust 5, 2015 You already know you need video. You’ve likely committed a significant amount of your marketing budget to creating a steady stream of content and optimizing your YouTube channel in an effort to increase organic viewership. But here’s an important question to ask. Let’s say you’re getting decent impressions and views. How … Continue reading Interactive Videos: Choose Your Own Engagement Rate
Ashley Taylor AndersonJuly 23, 2015 “What the heck is a microsite? A website for ants?” Microsites (sometimes called nanosites) are a bit of a mystery to those outside the marketing world. They may even be a bit of mystery to those within it. Don’t sweat it if you’re not familiar with the name—chances are, you’ve … Continue reading How to Build an Engaging Interactive Microsite
Lena PrickettJuly 20, 2015 How can you get more out of the infographics you create? Educate and delight your audience by layering in interactive elements. The time and effort you put into making an interactive infographic will pay off by marrying visual and kinetic learning in a powerful, memorable way. Our buyers love infographics because … Continue reading Anatomy Of An Interactive Infographic
by Adrienne Erin July 16th, 2015 So you’re looking for content that will drive engagement, generate leads and lead to greater exposure online? Consider interactive content. Interactive content is different than your normal “read me and share” fare that many content marketers use to generate inbound links. Interactive content, as the name implies, requires … Continue reading 4 Types Of Interactive Content That Drives Leads
Lena PrickettJune 24, 2015 Finding the Perfect Reason for the Season Why on earth should marketers care about National Burger Day on May 28th? Well, it’s a conversation-starter– and it allows marketers to reach out to their audience in real time. #NationalBurgerDay was one of the top trending topics on Twitter on May 28th, and … Continue reading How To Market to the Seasons… Interactive Infographic!
EJ GreavesJune 11, 2015 It seems like a vast majority of businesses that have an online presence these days have a blog and that’s a smart idea! Unfortunately many of these blogs are just boring. One long article after another. Blogs are a great way to connect with potential and current customers in a more … Continue reading Don’t Be a Bore – 4 Simple Ways to Make Your Blog More Interactive
