Ronita Mohan — May 9, 2020 Influencers are going to continue to be an important cog in the 2020 content marketing wheel despite the current crisis. Though large companies work with influencers regularly, small businesses struggle to draw the kinds of influencers that can take their marketing through the stratosphere. We look at the best … Continue reading How Small Businesses Can Work with Influencers Post-Crisis
Jared Atchison — April 24, 2020 Social media marketing is, without a doubt, one of the best tools you can use to grow your small business. There are countless ways to engage with your audience and deliver your best content. Many marketers and business owners also use social media as a way to grow their … Continue reading Top 3 Benefits of Using Influencers for Small Business Growth
Anthony Santiago — March 6, 2020 The famous, influential person on social media networks who endorse brand products and services is an influencer on social media. You can also define a social media influencer as a person working in and collaborating with a particular industry. It is also an individual who can have an impact … Continue reading How Social Media Influencers Impact Businesses
Aaron Brooks — March 3, 2020 Influencer generated assets are outperforming those led by brands according to Vamp’s new study of global marketers It wasn’t long ago that marketers were reliant on agencies to create their advertising collateral. Big brands were employing big agencies, for big budget strategies. Assets were created by the few and … Continue reading 75% of Marketers Have Shifted Spend From Creative Agencies to Influencers – This is Why
William Harris — January 24, 2020 Retail giant Amazon is responsible for nearly half of all online retail spend in the United States, so it makes sense for ecommerce sellers to use the platform to get their products in front of buyers. However, with hundreds of millions of products for sale on Amazon, it can … Continue reading How to Leverage Influencers to Sell More on Amazon
Anna Bredava — November 24, 2019 Follow @anna_bredava Marketing is a niche that gets harder every day. Less and less people trust any kinds of ads, be that an old-school billboard or a highly-targeted Facebook ad. With the ever-growing plethora of websites and only 10 first positions in Google, SEO is becoming reserved for the … Continue reading 7 of the Best Tools to Find Influencers on Social Media [Infographic]
Influencers are steroids, sometimes they inject a quick burst of needed energy and sometimes they do nothing but cause cancer. Nick Shackelford on November 19, 2019 For the general public, the term “influencers” usually brings up one of two images: A YouTube star who promotes products on Instagram they get for free The [expletive] who … Continue reading Are ‘influencers’ scam artists or gatekeepers?
Nick Veneris — November 13, 2019 If you’ve spent any time on the internet, you probably already know why affiliate marketing works. This powerful marketing method serves as an online referral program, where a trusted influencer gets a company’s product or service in front of the right buyer. Referrals still reign, in digital marketing, because … Continue reading 3 Ways Affiliate Marketing Can Benefit Social Media Influencers
Olivia Mason — July 26, 2019 — July 26, 2019 Social media influencer marketing is a powerful digital marketing strategy that can create quick sales conversions, increase brand visibility and drive genuine engagement for your company. Influencers are people who affect and inspire others through social media platforms. Companies can work with influencers to build … Continue reading How to Find and Evaluate Social Media Influencers
The ArtHouse team includes content strategists, digital producers and influencer marketing specialists. Amy Gesenhues on July 11, 2019 Twitter is launching a new initiative to help connect brands with influencers and creators. Twitter ArtHouse will involve a global team of content strategists, digital producers and influencer marketing specialists and offer video editing and live broadcasting … Continue reading Twitter ArtHouse launches to give brands more access to creators, influencers
